When was the last time you tasted a juicy, tree-ripened peach, hand-picked by a family farmer at the height of its flavor? Much of the produce available to us today has lost this fresh-from-the-
California-based FromTheFarm is now leveraging technology to bring premium quality produce and gourmet food to consumers while helping family farmers build their businesses. Their website offers unique food finds, from juicy mangoes to premium Piedmontese beef, all shipped directly to your doorstep by American farmers within days of your order.
This strategy may well pay off. According to Phillip Lan, FromTheFarm’
This growing interest in healthier eating has spawned new farmer’s markets all over the country, with over a thousand new markets in 2011 alone, (USDA). However, many consumers still don’t have direct access to the finest produce and gourmet foods available today, giving FromTheFarm a unique opportunity to serve as America’s premier online farmer’s market.
FromTheFarm assures that no matter where they live, families can enjoy delicious food harvested at the peak of freshness by American farmers. In August, the company will also begin taking orders for their new subscription-