Elevation Exhibits & Events Announces Entry into Gaming Comic & Video Communities with Rooster Teeth

PRLog (Press Release) - Jun. 26, 2012 - Elevation Exhibits & Events Announces Entry into Gaming, Comic and Video Communities with New Client, Rooster Teeth

Award-winning exhibit design firm expands staff to serve burgeoning fan-based industries

Elevation Exhibits & Events, an award-winning exhibit design and event-planning firm, has announced the addition of a new client, Rooster Teeth (www.roosterteeth.com), one of the fastest-growing online communities in the comic book, video, film and gaming industry.  The announcement was made following the successful debut of Rooster Teeth's new Elevation Exhibits-designed booth at PAX East (Penny Arcade Expo) in Boston last month, one of the industry's first big shows of the calendar year.

"We are excited to be partnering with Rooster Teeth, and thrilled to be entering such a dynamic, young and fast-growing market," said Jim Burke, founder and principal of Elevation Exhibits & Events, which specializes in integrated tradeshow marketing for diverse industries worldwide. "The gaming, comic and video industry is challenging because the fans are so knowledgeable, and trade shows have become destination events for them. We want to live up to their expectations." Burke said Elevation Exhibits has added several new hires to support Rooster Teeth and other companies that need full-service tradeshow marketing in this burgeoning industry.

Headquartered in Austin, Texas, Rooster Teeth creates live action shorts, animation, and a genre called machinima, which uses clips from computer and video games to create original material. The online community has developed an almost cult-like fan base, with more than a billion views on Rooster Teeth's YouTube channel.

“We are super cool jet-setting celebrities and don't have time to deal with things like ‘booths’ or ‘merchandise’ so having Elevation Exhibits step in and help us analyze our needs was amazing,” said Gus Sorola, co-founder and director of technology at Rooster Teeth. “They figured out what we needed -- besides a double vanilla mocha soy latte -- and were able to deliver a booth that exceeded our expectations. Now we stand out in a crowd even more than before and are like 30% more popular and cool. Statistics don't lie.”

[Photo caption]: The new Rooster Teeth booth, by Elevation Exhibits & Events, is designed like a movie theater set, with crushed red velvet carpet and marquee lighting.

ABOUT ELEVATION EXHIBITS  
Elevation Exhibits & Events designs and manufactures world-class, award-winning exhibits and events for top companies in diverse industries. With a proven ability to manifest a client’s messaging vision into a creative, practical, and lasting solution, Elevation Exhibits & Events’ expertise and creative design services extend beyond trade show environments to include retail malls and showrooms, training centers, corporate lobbies, welcome centers and museums. Some of the clients in Elevation Exhibits & Events’ portfolio include Dell, Microsoft, NEC, and Raytheon. Founded in 2006, Elevation Exhibits & Events is headquartered in Shrewsbury, Mass., with a 100,000 square-foot design and manufacturing facility. For more information, visit http://www.elevationexhibits.com

Photo:
http://www.prlog.org/11909767/1