PRLog - June 22, 2012 - ALL OVER INDIA, India -- PC Jeweller, the destination spot for all who adore beautiful and unique antique jewellery, has launched their showroom in the heart of New Delhi at Greater Kailash – 1. Some of the premier collections are on display here for the exquisite connoisseurs of jewellery.
Greater Kailash -1
The new and exclusive showroom will offer rings, earrings, necklaces, bangles, pendant etc. in 22k Gold, Diamond, Kundan and Polki Jewellery. Drawing inspiration from a constellation of stars, this unique range of diamond jewellery, recreates the mystery and brilliance of one of the most exotic creations in the universe, the stars.
The theme evokes powerful imagery in women's minds - mystery, brilliance, timeless beauty and a constellation of stars and the one to wear it is bestowed with divine glow and luck. From the design to the transactional process, everything has been designed with the explicit intention of making things easier for visitors. The catalogue in the showroom displays the products filtered not only by broad categories such as bracelets, rings, necklaces and earrings, but are also sorted by more precise criteria such as colour, price range, and even by the materials they are made of.
Balram Garg – Managing Director of PC Jeweller Limited, said: “We are extremely happy to set up the brand store at Greater Kailash, a brand loved by Indians and tourists visiting the country. PCJ evokes images of destiny and fate, a shape of things to come reflected in the positions of the stars above. Inspired by a greatness of Kailash, PCJ epitomises mystery and brilliance, and showers ‘divine luck on the wearer.”
PCJ is a unique brand and the idea is to provide a complete brand experience in one of the most important market of the world. Keeping this in mind, we have ensured that the store offers a full range of jewels reflecting the divine radiance of love, culture and divinity. PCJ is glad to unfold this wonderful world of glory at Greater Kailash – I, New Delhi. In spite of being on the fast track of growth and prosperity, New Delhi has cherished the passion for preserving the tradition and heritage, jewellery being an intrinsic part of it. PCJ has been a part of this heritage. PC Jeweller is the largest and the most reputed chain of Gold and Diamond jewellers that provide 100% Hallmarked jewellery and Certified Diamond jewellery, besides an alluring ambience to catch the mood. One can find contemporary collections and spectacular styles invading all PCJ stores which have opened their doors to connoisseurs of exquisite jewellery across the country.
On account of the inauguration, PC Jeweller is offering an assured gift with every purchase. PCJ believes in rich returns of the investment in jewellery. It has an innovative and attractive initiative namely the 'Jewels for Less' scheme and an additional 5% discount on the first installment.
PCJ’s contemporary collection of Gold and Diamond jewellery caters to different lifestyles and occasions. PCJ is rapidly expanding its retail operations through exclusive stand-alone stores in major metropolitan areas, cities and towns in India. The advent of the greatest contemporary jewellery at Greater Kailash will mark a new era of resplendence in the years to come.