Business Promotion Though Social Media Discounts By Robbyn Hodgs

June 21, 2012 - PRLog -- The social media marketing source can be extremely lucrative to your small business, so maybe it is time to jump on the band-wagon! Already promoting through one or more social media sites? Great! You are one step closer to an even bigger business boom. Like many others, you are probably wondering what to do next! To take full advantage of the high traffic social media sites bring to your business, it is strongly recommended to offer social media discounts.

What are social media discounts, you ask? It is the same thing as an online discount, but only offered through your social media site(s). For example, let’s say you are promoting your business through Twitter. Your business posts have been getting a few “retweets” and comments and such, but you really want to kick the sales promotion up a notch. Offer a limited time, through-Twitter-only, discount off of one or many different types of your products or services. This not only brings more attention to your business, but it will also have potential clients spreading the word not just online, but offline as well. You will acquire a reputable name and that is a higher dollar figure in your pocket!

   Social media discounts are increasing in popularity. It may not have to be a discounted price off of a product, but maybe you can offer them free shipping through that site only instead. Your customers want to feel like they are really getting a deal, and you can use it to you advantage! A lot of people that shop online are Impulse Buyers, or they buy without really thinking the purchase through. Stores capitalize on this ALL the time. Why do you think they stick the candy right by the cash registers? Stores are counting on you to be impulsive and make an extra purchase you may not have made if that candy were at the back of the store. You can utilize this very same logic when it comes to social media discounts. If you run a discounted product, free shipping, or some other “only-through-site” offer under a potential client’s nose, the probability of a sale is more in your favor.

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