A number of Accra based radio stations have subscribed to a teleconferencing platform that gives them a worldwide broadcast of their on-air programmes.
By the application of teleconferencing technology, these stations could now widen their scope of reach through the extension of their coverage area, increase their audience base and their market share both locally and internationally through the GSM networks by the use of audio conferencing bridge.
This means that audience of a radio station could listen into their favourite programmes irrespective of their location by just placing a call to the assigned audio conference numbers of the radio stations.
This initiative is being championed by Forum Networks Limited, Africa’s leading provider of teleconferencing solutions and local provider of hosted conferencing solutions.
The Public Relations Manager of Forum Networks, Frank Agyemang explained that this could be considered as a streaming option in addition to the already existing online streaming that radio stations in Ghana were used to.
He disclosed that Peace fm, Okay fm,XYZ radio, Radio Gold, Oman fm, Pravda fm, Prime fm, Top radio and a host of other radio stations in Accra have subscribed to this platform.
“We are now moving to the other regions starting from Ashanti Region. We intend to provide this global broadcast platform to at least 100 radio stations in Ghana so that their listeners could always be in tune even outside Ghana”, stated the Public Relations Manager of Forum Networks, Frank Agyemang.
He said the company has a platform that the political parties could use to broadcast their rallies and other campaign programmes nationwide and globally for their numerous followers. “With this platform, regional political rallies would not be limited to only those in Ghana but other party followers outside Ghana would have the chance to listen and contribute to such programmes”, explained Frank Agyemang.