PRLog - June 20, 2012 - Product managers, as well as business owners and entrepreneurs, must constantly be learning in order to incorporate new trends in methodologies, provide guidance so their products adapt to the newest emerging technologies, cope with market fluctuations, and continuously update product roadmap plans as their products progress through the stages in the product lifecycle process. Business model principles include customer value propositions, profit formulas and the key resources and processes required to deliver successful products and customer promises. Two books that shed light on business model implementation will be discussed; Business Model Renewal: How to Grow and Prosper by Defying Best Practices and Reinventing Your Strategy by Linda Gorchels and Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers by Alexander Osterwalder and Yves Pigneur.
Therese Padilla, Co-founder and President of AIPMM, will speak at the weekly Global Product Management Talk on Monday, June 25, 2012 at the simultaneous times of 4:00-5:00 AM Pacific / 6:00-7:00 PM Houston,TEXAS TIME / 7:00-8:00 PM Boston Eastern Time which is Tuesday, June 26 at 9:00-10:00 AM in Sydney Australia using the hashtag #ProdMgmtTalk on Twitter.
Therese says, "I’m very excited to be participating in the highly practical and informative Global Product Management Talk. Product managers must constantly be learning. Both of these books on business models represent contributions from many voices about product management best practices. The AIPMM has been sponsoring many of the #ProdMgmtTalks and it is great to be contributing ideas and participating in the real time conversation.”
Each week, The Global Product Management Talk features an expert guest discussing pre-posted questions with the co-hosts and Twitter participants broadcast live over BlogTalkRadio. The transcript of Tweets and podcast are available for on-demand consumption on the web, iTunes, Google Play and mobile devices.
NOTE: DAY & TIME!
Monday, June 25, 2012 at the simultaneous times of 4:00-5:00 AM Pacific / 6:00-7:00 PM Houston,TEXAS TIME / 7:00-8:00 PM Boston Eastern Time which is Tuesday, June 26 at 9:00-10:00 AM in Sydney Australia
About Therese Padilla
Therese is President of the Association of International Product Marketing & Management. She is a highly respected product management professional with broad experience in all areas of product development and management, including consumer products, enterprise software in startups and large corporate environments. Therese created the first product management certification program at the AIPMM which she co-founded in 1998.
email: therese at aipmm dot com
twitter: @TheresePadilla @AIPMM
About Global Product Management Talk
The Global Product Management Talk is curated for passionate product professionals and business owners who want to teach, learn & network about managing products, including Agile practitioners involved with developing, designing & launching products, brands, marketing, project management, and everyone who cares about the entire product management lifecycle process to guarantee successful products and companies.
Global Product Management Talk is a weekly mini-product camp Socratic discussion of pre-posted questions with live audio of thought leader and co-hosts commenting.
Global Product Management Talk: http://www.prodmgmttalk.com
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Brought to you this week by the AIPMM
The Association of International Product Marketing and Management (AIPMM), founded in 1998, promotes worldwide excellence in product management education and provides value to its individual members, corporate members, and sponsors by providing training, education, certification and professional networking opportunities. The AIPMM Seven Phase Product Lifecycle Framework is a vendor independent Product Management and Product Marketing standard that takes into account best practices used in a wide range of companies and industries. This ensures that the most modern and up to date challenges faced in product management and product marketing are addressed for today’s environment. The Framework is part of the AIPMM Product Body of Knowledge (ProdBOK) that was developed with input from over 50 experts and endorsed by more than half a dozen consulting companies. The Framework includes seven distinct product phases, from Conceive to End of Life, and covers all aspects during the entire product lifecycle.
AIPMM Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM, Certified Product Marketing Manager® (CPMM), Certified Brand Manager® (CBM), and Certified Innovation Leader (CIL) programs allow individual members to demonstrate their level of expertise and provide corporate members an assurance that their product professionals are operating at peak performance. Please visit our sponsor at http://www.aipmm.com http://bit.ly/
Top tweeters during the live event win a copy of HOW: The Book - Why How We Do Anything means Everything by Dov Seidman http://bit.ly/