Cult Of California Trunk Show and Launch Party

June 20, 2012 - PRLog -- Los Angeles, CA— June 19, 2012 — Cult Of California, a new line of active wear by established designer Jen Wilder, announces its trunk show and launch party. The show will take place 5:00pm, June 23rd at The Writer’s Room in Los Angeles. From Jen Wilder “Cult of California is a gathering place for all women to come together in an arena of fashion. We believe in health at every size and we want you to explore all the wonder your body can provide you.  Every body is beautiful and we want you to be good to yours.  Our Athletic Wear and Dresses are all made here in the USA proudly.  As a designer it has always been a goal of mine to offer high quality, well-made and thoughtfully designed clothing to all the women who are my customers.  Cult of California strives to provide the most contemporary styling at an affordable price to keep you looking and feeling like the goddess that we know you are!”

Pricing, Sizing, and Availability
Cult Of California prices run from $28-70 for Active Wear and Knit Tops and $80-250 for our Dresses and Clubwear. Pre-orders will be taken at the show and online with the first shipments leaving the factory on August 20th. After the launch, the line will be available exclusively online. Sizes run from 8/10 to 28/30. To see the complete line, or to order, please go to www.cultofca.com

About Cult of California
Cult of California is a Los Angeles-based clothing line focusing on Plus-sized Athletic Wear.  Founded in 2012 by designer Jen Wilder, who has worked in Los Angeles for the last 10 years, designing for Laundry by Shelli Segal, Forever 21, Bebe, BCBG, Marciano and Guess. We believe that all women want the same thing, fashion-forward, quality clothing that performs at the highest levels in athletic endeavors. Our dress and “club wear” aspect of the line, “The Inner Circle” is a budding reflection of where the plus size customer is headed.  Celebrate your curves and exalt the beauty that is within you!

About Jen Wilder
Jen Wilder is a graduate of the Fashion Institute of Design and Merchandising in Los Angeles California. Her designs have been seen and sold in Bebe, BCBGMAXAZRIA, plus many other boutique and retail clothing stores. Cult of California is her first plus size only line.