Globe President and CEO Ernest L. Cu was chosen for his visionary leadership which pushed Globe forward as a customer-focused, service-centric company bent on delivering superior customer experience.
In his message, Ernest talked about his passion in changing the paradigm at Globe Telecom, from telco utility to a company that delivers great customer service. According to Cu, “Globe is transforming holistically – from the way we think and compete in this business, to modernizing our whole service infrastructure that will make customer experience our true differentiating advantage.”
Even with the company’s ongoing transformation, its performance during the first quarter of 2012 was quite impressive with sustained growth in mobile revenues, market share gains and expanding subscriber base. Globe Telecom has maintained profitability and has been consistent in its dividend policy despite committing heavy investments in modernizing its mobile network.
Cu expressed optimism about the future of Globe and its role in providing the Philippines with best in class mobile services. For the first half of the year, Globe is progressively rolling out its ambitious modernization program. “Our determination is strong because we have the support and loyalty of our customers behind us. I have seen the one great thing that spells a huge difference in any undertaking of this scale – our people having the heart, not just to fight, but to win. People who declare ‘I love Globe’ and thus, people who now dare to put the customer first,” he said.
Every year, Frost & Sullivan identifies the outstanding industry achievements by companies in the regional and global markets and conducts in-depth interviews, market analysis, performance measurements, and benchmarking of market participants.
Award recipients were evaluated based on their revenue growth, market share gains, leadership in new product introduction and innovation, breadth of products and solutions, major customer acquisition, and business and market strategy.
The results are then presented to an independent panel of judges, comprising of influential personalities, decision-makers and thought leaders from the ICT sector across Asia Pacific.