How To Get on the News Without Committing Murder is Must Read Says Celebrity Kathy Ireland

PRLog (Press Release) - Jun. 17, 2012 - In her review of the newly released book, How to Get on the News Without Committing Murder, celebrity Kathy Ireland calls it “wonderful….filled with great media savvy ideas!”  Ireland agreed to review the book at Mahone’s request. “Because I know Ms. Ireland is very media savvy, I wanted to get her feedback.  We are also fellow baby boomers and my book was written primarily for those of us at midlife and beyond who are trying to transition from corporate life to doing our own thing,” according to Mahone.

The book offers valuable tips and resources on how to get more exposure.  How to write a press release that gets noticed by the media, how to create your own media platform and how to use age and experience to your advantage are just a few of the important tips demonstrated in the book.  “You have to learn how to create a buzz about who you are and what you do and my book provides that information,” according to Mahone.

As someone who spent more than 30 years in the mainstream media, Mahone says when she left to start her own media consulting business, she quickly discovered how much the rules change when you’re the one calling the shots.  “I found myself having to start all over again and make new in-roads so people would get to know me in a different capacity.  It’s not always easy.”

Mahone and Ireland connected via Twitter and maintain a very friendly “tweeting” relationship.

How to Get on the News Without Committing Murder is available on Amazon in printed and digital formats.  For more information about the author, visit her website http://www.beverlymahone.com

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