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Frank Harmon Architect PA Upgrades, Steamlines Website

Award-winning firm's new site features fresh content and simpler navigation.

 
 
Screen shot of the FHA landing page
Screen shot of the FHA landing page
PRLog - Jun. 12, 2012 - RALEIGH, N.C. -- (Raleigh, NC) -- When clients and potential clients visit the Frank Harmon Architect PA website site now, they’ll find new projects not represented there before, easier access to all aspects of the site, more complete biography information on all members of the design team, and a cleaner, updated look.

And if they’re visiting the site via iPhone or iPad, they will no longer see a blank space where an image should be.

The firm recently revamped and upgraded its site with the help of the designers at Lifeboat Creative, a Wichita, Kansas based design firm that specializes in web design, web development, graphic design, logo design, corporate identity, and search engine optimization.

Lifeboat Creative designed Harmon’s original site years ago. Yet despite the many compliments Harmon has received on the original design, the Lifeboat designers recognized the need for an upgrade.

“I think the biggest changes are in user interface and content organization,” said principal and creative director Jeremy Luginbill. “The previous version had been pieced together over the years to accommodate new needs so the user experience became cluttered. This update provides a fresh overhaul to the site even though the new design is not a complete departure from the previous version.”

Besides getting rid of Flash software, which is not supported by Apple® products, the revamped site provides a simpler, more uniform look for all pages of the site, makes navigating from one section of the site to another more intuitive, and includes the firm’s most recent projects with updated text.

“The new site better exemplifies the diversity of our projects,” said architectural intern Courtney Evans, who worked closely with Lifeboat on the redesign. “It’s also better organized and much easier to use.”

In a 2010 editorial in Residential Architect magazine, editor Claire Conroy admonished architects to pay close attention to their websites since potential clients are probably “Googling” them before they make the phone call.

“When was the last time you updated your website?” she wrote. “Is your most current work there—including your on-the-boards projects? Do the photos enlarge, or are they tiny thumbnails no one can see? Do you make your visitors chase phantom images before they can click on anything (i.e., have you abandoned Flash yet)? Is everything organized in a coherent, accessible way?”

With the changes, Harmon’s firm can answer yes to all Conroy’s questions.

To view the revamped website, go to http://www.frankharmon.com.

About Frank Harmon Architect PA:  Frank Harmon Architect PA, a multi-award-winning firm headquartered in downtown Raleigh, is recognized nationally as a leader in innovative, modern, and regionally inspired “green” architecture. This year the firm was ranked 22nc out of the top 50 firms in the nation by Architect magazine, an annual rating that emphasizes ecological commitment and design quality as much as profitability. Frank Harmon was also included in Residential Architect magazine’s “RA 50: a short list of architects we love.” The firm’s work has been featured in numerous books, magazines and journals on architecture, including Dwell, Architectural Record, Architect, Residential Architect, and ArchDaily.com. For more information, go to http://www.frankharmon.com.

Photo:
http://www.prlog.org/11898365/1

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Source:Frank Harmon Architect PA
Zip:27603
Location:Raleigh - North Carolina - United States
Industry:Architecture, Technology
Tags:websites, website design
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