Customers can choose to put a custom coffee name and logo on stock label designs, customize a stock label design with their shop’s colors and graphics, or provide their own artwork for labels. Stockton Graham & Co.® is also offering custom design services to customers who need assistance with designing unique, impactful retail labels to reflect their shop’s brand personality. Stock labels are printed free with any coffee order, and custom label costs vary depending on needs.
To round out the program, Stockton Graham & Co.® is offering customized counter cards, shelf talkers and airpot labels to match, as well.
“Our new private label program was designed to help our customers succeed,” says Stockton Graham & Co. ® President, Jeff Vojta. “In such a tough economy, coffee shops are looking for new avenues to grow sales. We’ve found that adding a retail coffee program in a shop is a quick way to create a new revenue stream that also supports growth of a shop’s main sales of coffee drinks, smoothies, teas, etc. Shops that implement a robust bulk coffee program properly can expect a 40-50% increase in gross coffee and coffee beverage sales.”
For more information about Stockton Graham & Co.® and its private label program, call 800-835-5943 or visit http://www.stocktongraham.com/
About Stockton Graham Co.®:
Founded in 1994, Stockton Graham & Co. is a specialty coffee roaster and wholesale beverage, equipment and accessory distributor located in Raleigh, NC. From high-quality coffees and custom house blends, to limited edition coffees and sustainable menu items, Stockton Graham & Co. has the perfect solution for any coffee house, café or specialty food market. With extensive experience in the beverage industry assisting one- and multi-unit coffeehouses, restaurants and specialty groceries in customizable implementation of beverage programs, the core support team at Stockton Graham & Co. offers practical experience, insight, training and support to retailers to help them increase sales and profits. For more information, visit www.stocktongraham.com or call 800-835-5943.