Virtual Trade Shows
At WebEventPlanner.com, we thought of a search engine as this big messy trade show, and we thought it would be helpful to make it make more sense by turning a messy show into a successful, free 24/7 on line event. "Today's virtual marketing and advertising options offers little personal attention or customer service," says Louis Godin, Virtual Trade Show Community Organizer at WebEventPlanner.com, "Adding that little personal touch of "Sales 101" (customer service, rapport, and education) to all its virtual trade show events and exhibitor space. Search engines provide no rapport building techniques and do not offer a complete list of industry businesses that may be beneficial in our search. Many times search engines provide us with the companies with top advertising dollars or with information that is unorganized and outdated. We have to dig and dig to extract an array of access links and information we are looking for."
"I have created a simple interactive Internet search engine and networking tools that are based on merit, qualification, rapport building, networking and industry education," says Godin, "Not tools that are based solely on one's marketing budget; just because you have the biggest marketing budget does not mean you are the best selection when it comes to planning an event or travel arrangements. Having worked in the event planning industry for many years, I have found that many local providers do not always have the means or resources to get the word out on their outstanding services and products. Industries such as travel, wedding planning and meeting planning consumers do not always know what they are looking for. They often want various options to meet various budgets. WebEventPlanner.com offers all qualified local event planning and travel vendors and business professionals the opportunity to promote themselves for free based on qualifications, merit, rapport building, networking and industry education sales standards."
"Finally a virtual networking, marketing and search concept that makes sense," says Linda Elland, President of A2Z Meetings and Events. "We have many unique wedding, meeting and travel vendors in the central Florida area, WebEventPlanner.com Virtual Trade Show
system allows us all to network and market each others' services and products in a simple to use online networking and marketing tool. Each exhibitor can promote their business, but more importantly promote themselves as industry professionals. I also like the fact
that exhibitors on based on qualification, not purchase, providing opportunity to everyone and not just businesses with large budgets. I think this format is great; word of mouth is still a powerful sales tool! I am very excited to be apart of WebEventPlanner.com and would recommend others meeting planning, wedding planning and travel industry vendor businesses across the U.S. get involved."
Louis Godin, National Virtual Trade Show Community Orginizer at WebEventPlanner.com offers 18 years of experience in the event planning industry and 10 years of Internet Marketing Research and Development. Top 5 finalist for "Marketing Professional of the Year" by Event Solutions Magazine Idea Factory "Spotlight Awards" in 2012 & 2009.Spotlight Awards are an annual awards presentation dedicated to recognizing the best and the brightest event professionals.
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