PRLog - May 30, 2012 - STATEN ISLAND, N.Y. -- Susan Fowler, owner of Fast Smart Web Design, who ran the Website 101 workshops in March, April, and May at the West Brighton Community Local Development Corporation on Staten Island, offers the workshops again on three consecutive Thursdays at Christ Church New Brighton, 76 Franklin Ave., from 7:30-9 p.m.
Susan Fowler, Workshop Leader
The cost is $15 per person, with $5 donated to Netpreneurs and Christ Church's Capital Campaign. For directions, see http://christchurchnbrighton.org/
The title of the first workshop, on June 7, is "How Much Do You Have to Pay for a Website?" Topics covered are:
* How many types of websites are there, and which is the right type for you?
* Is "free" good? How to know you've outgrown "free."
* The three pieces you have to pay for, when you pay for a website, and how much they cost.
* How to get paid: PayPal, Google Checkout, and other systems for collecting money.
On June 14, the workshop is "Pick a Color, Any Color: The Surprising Secrets of Effective Design." Topics include:
* The four "I am's"—how to ensure that people can understand and use your site.
* The small handful of real rules for website design.
* What does "below the fold" mean? Why screen resolution matters.
* Why following standards (doing what everyone else is doing) is good.
* How big can your pictures be?
The June 21 workshop is called "SEO: What's Your Story and How Do You Tell People?" and the topics are:
* What's your story? Two easy analysis techniques.
* Getting your story out there.
* What is search engine optimization (SEO) and how you can prevent it from taking over your life.
* Don’t be evil. Provide information, not shameless self-promotion.
* Is it working? Using Google Analytics and Ad Words to figure out how well you’re doing.
To RSVP and for questions, call 917 734-3746.
Each class is 90 minutes. Each session includes take-home information.
The workshops are sponsored by the Netpreneurs (http://www.meetup.com/
Workshop leader Susan Fowler owns Fast Smart Web Design, a Staten Island firm that creates websites for small businesses and non-profits.
Susan and Victor Stanwick wrote the Web Application Design Handbook, 2004, the GUI Design Handbook, 1998; and the GUI Style Guide, 1995.