“With the participation of renowned personalities and an outstanding program, this year our annual convention will be doubly special as we are celebrating AMDETUR’s 25th Anniversary,”
AMDETUR (which stands for Asociación Mexicana de Desarrolladores Turísticos)
The 2012 AMDETUR Convention affords a magnificent opportunity to learn about the changes that have taken place in the global vacation ownership industry, with the evolution of many different types of vacation products, helping attendees to visualize the ways in which to innovate and transform businesses into a highly dynamic industry.
In order to have a clearer view of tourism activity, through the joint participation of private enterprise, government, academe and the media, a panel discussion entitled "Mexico Brand: A 360° Vision" will be presented to define strategies for better positioning Mexico to the world.
“We are proud to confirm our media sponsorship with AMDETUR for the fifth time and will be encouraging our readers to attend the event,” said Paul Mattimoe, president and CEO, Perspective International. “Latin America is one of the fastest growing regions in the world for vacation ownership products and now that our new Latin America edition of Perspective Magazine is in circulation, we are actively pursuing ways to promote Mexico and the rest of the region.”
Details of the convention can be found at http://www.amdetur.org.mx/
AMDETUR is the result of the continuous and rapid growth of tourism development in Mexico. The association was formed due to the need for a single, common group to seek consultation and joint work between the authorities and the private sector to regulate criteria and define an adequate regulatory framework that would allow the industry to promote tourism real estate in Mexico. Created in 1987, AMDETUR groups investors, resort developers, marketers, managers, operators, real estate companies, law practices and consultancy firms. Currently, AMDETUR represents 90% of the tourism development businesses in Mexico.
About Perspective Magazine
Perspective Magazine is the leading independent, multi-media information provider for the shared ownership industry. The company publishes five regional brands covering North America, Latin America, Europe & Middle East, South Africa, and Asia Pacific which are, combined, the most read independent trade publications globally for the vacation ownership industry.
The company’s consumer magazine, Owners Perspective Magazine, is the only independent consumer publication that specializes in promoting the benefits of buying shared ownership products to the general public and is also available as a specially customized developer edition for lead generation, in-room marketing and third party sales collateral. Owners Perspective Magazine’s online version also features a new guaranteed lead generation program specifically designed for resorts and developers. The site will host the company’s latest endeavor, Vacation TV, a streaming 24/7 online video channel full of information about vacation ownership products and services.
GNEX is the company’s annual global networking expo which gathers the top industry professionals from around the world to network, create new strategic alliances and develop joint ventures that can benefit their businesses.
Online marketing division Perspective Interactive - powered by Xeputu combines the platform and vision of Perspective Magazine and expert online marketing agency Xeputu to bring a unique and unparalleled portfolio of products and services that span the entire spectrum of online and offline multi-media marketing to the vacation ownership industry.
Perspective Magazine also operates a recruitment advertising service through TimeshareStaff.com, fractional property listing services and a customized in-room Resort Television product that encourages on-site spending and vacation ownership sales. The company also publishes online, hosts an online community of industry professionals through Perspective Forums, engages a social media audience of over 44,000 followers through its corporate social media accounts and is a media sponsor of 30 major industry events around the world.
For more information, please email Steve Luba at steveluba(at)