Entertainment Promotions Chooses Closely as Technology Partner for Expanding Distribution Network

May 22, 2012 - PRLog -- Closely, a Colorado-based technology company dedicated to helping small businesses drive revenue and high quality return visits, is joining forces with industry leader Entertainment Promotions to provide a new distribution channel for local merchants to reach customers online.

Founded in 2009, Closely provides a set of tools for small businesses and their marketing agencies to create, manage and distribute smart social and mobile promotions on their own terms. For more than 50 years, Entertainment Promotions has worked with local merchants to provide the most recognized promotion products to consumers, delivered in a variety of ways, from the original coupon book to mobile apps and web-based consumer platforms. The partnership was formed to support and accelerate Entertainment Promotions’ expansion of prepaid consumer promotions into an expanding distribution network.

Under the new partnership, Closely deployed its technology platform to integrate and manage the distribution of Entertainment.com™ Deals across multiple third-party online destinations. By translating data provided by Entertainment Promotions for distribution partners’ social commerce outlets and adding the critical data required to enable the purchase, redemption, and tracking of deals, the Closely platform connects the existing network to an expanded distribution model.

“Entertainment Promotions is a partner with a true shared vision,” said Perry Evans, Closely founder and CEO. “We have pioneered several innovations and techniques that increase the reach and value for merchant promotions, and we’re excited to see our platform gain scaled deployment with one of the world’s largest and most established merchant and consumer networks.”

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About Entertainment Promotions
Entertainment Promotions™ (www.Entertainment.com) is a leader in providing the most recognized and purchased consumer discount, promotion and coupon products throughout the U.S., Canada, Australia and New Zealand.

Entertainment® enables consumers to enjoy the widest variety of coupons and savings offers through a diverse suite of products including: Entertainment.com™ Savings Membership, Entertainment® Mobile, Entertainment.com™ Deals and the Entertainment® Membership Book.  With one of the largest offer networks, consisting of 60,000 local merchants, regional and national retailers, advertisers and ecommerce brand partners, Entertainment makes it possible for consumers to save anytime, anywhere and any way they want with online, print or mobile redemption choices at over 400,000 convenient redemption locations.

Entertainment® also provides co-branded online member discount sites and corporate promotions and loyalty products, and is a leader in youth/cause marketing programs and consumer products such as Sally Foster®.  For more information, visit www.entertainment.com.


About Closely
Closely is a Colorado based technology company offering a set of web based and mobile applications to help local businesses win new customers and simultaneously build customer loyalty. Small businesses and their marketing agencies use Closely tools to monitor their competitive online landscape and create promotions on their own terms. Closely’s technology platform allows partners to distribute their promotion content to multiple distribution networks in a syndication model.