All that will change in the Fall of 2012 when the publishers of TRIBES introduce Triangle Hair & Style magazine, a new publication spotlighting hair and fashion trends in Raleigh, Durham and Chapel Hill. Available free six times a year in print and online beginning September, Triangle Hair & Style’s mission is to serve Triangle women and specifically women of color as the feel good resource for life and style advice. Triangle Hair & Style will provide fun and informative articles on themes relating to haircare, fashion, skincare, beauty and wellness, while also speaking to home and family themes important to our readers, and promote products and businesses of interest to our audiences. Triangle Hair & Style will also provide a platform for women-owned businesses and locally based products.
Reaching an untapped audience in the Triangle, each issue of Triangle Hair & Style magazine will contain seasonal feature articles, exciting advertorial, resource guides to local salons, shops and organizations, and regular columns that address the interests and concerns of these women and the families they care for, including hair and style trends, fashion and accessories, beauty and wellness, skincare and makeup, trends in men’s style, fashion, skincare and health, and, family life and travel.
Triangle Hair & Style magazine is currently offering cost-effective print and digital advertising opportunities to businesses and organizations seeking to reach a large audience of women of color in the Triangle and surrounding areas. Despite the current economic climate, the African-American market in the U.S. continues to show increases in purchasing power, which is projected to break the $1 trillion mark by the end of 2012 and attraction to Marketers, who spent 73% more advertising dollars to reach them in 2006 compared to 2002 (magazine.org)
With an African American population of 22%, NC ranks in the top 10 U.S. States and boosts an annual African American buying power of more than 38.5 Billion. With nearly a 30% black population, Raleigh is the state’s second-largest African-American consumer market, while Durham, 40% black, is North Carolina’s fourth-largest consumer market.
“The arena of black hair care and styling is vast and dynamic. It’s about time there was a local magazine speaking to consumers and industry,” says Alana Jones, Executive Editor.
Emanuel Cole of Emanuel Cole Photography Studios in Durham agrees. He has signed on as the official photographer of Triangle Hair & Style magazine.
For more information about advertising opportunities, email email@example.com or call 919.218.8620. Download the 2012 Triangle Hair & Style Media Planning Guide and watch for magazine launch party details at http://www.trianglehairandstyle.wordpress.com.
Published by TRIBES Entertainment, visit http://www.tribesentertainment.com.
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