Harrison, a recognized and leading expert in interactive marketing strategy and implementation, will showcase real-world case studies in “Pinning for Profit,” a presentation on developing a Pinterest strategy, engaging your audience and best practices to leverage Pinterest for business growth. Pinterest is a virtual interactive bulletin board where individuals and businesses can pin interests and drive users to their site.
“Pinterest is the fastest site in history to break the 10 million unique visitor mark and the third largest social network in the United States,” says Harrison, “so businesses can capitalize on this very large audience, but they need to understand what works and have a solid strategy in place. I see Pinterest, not only as a way to engage and communicate with customers, but a means to a whole new revenue stream.”
For event information or to register for the SFIMA Summit 2012, go to http://sfimasummit.com/
About Bullseye Strategy
Located in Fort Lauderdale, FL, Bullseye Strategy, LLC is an interactive marketing and business development firm. Bullseye’s team of seasoned professionals has expertise in all facets of digital strategy and implementation. Bullseye has helped generate millions of dollars in new business for clients in a wide variety of industries as well as identify and implement cost savings and efficiency strategies.
For additional information on Bullseye’s unique interactive marketing and business development services, visit www.bullseyestrategy.com or call 954.591.8999.
About South Florida Interactive Marketing Association
Founded in 2003, the South Florida Interactive Marketing Association (SFIMA) is a non-profit forum for social media experts, interactive professionals, businesses and educators. SFIMA is dedicated to the exchange of ideas, information and best practices, as exemplified by case studies and industry leaders that help members grow their interactive marketing activities and successes. SFIMA’s goal is to be the primary interactive voice in South Florida, providing lifelong learning, networking and community outreach opportunities. For more information, visit: http://www.sfima.com.
About Maria Harrison
Maria Harrison is a recognized and leading expert in interactive marketing strategy and implementation. Maria has served in Vice President and Director roles for the last 14 years in interactive marketing. Prior to joining Bullseye Strategy, Maria served as the Vice President of Marketing for The Laredo Group, a leading interactive marketing training company, the Director of Online Marketing for Interval International, an IACI company, Global Partners Group, a financial securities trading firm, and founded and operated Key Promotions, an interactive marketing strategy and implementation firm specializing in search engine marketing and media planning and buying. Maria also serves as an instructor for the University of San Francisco’s interactive marketing educational programs.
Maria was one of the founding board members and has served the organization in a variety of roles including as president of the South Florida Interactive Marketing Association from 2005-2006 and continues to serve as a board member and advisor to the association. She is a sought after speaker at industry shows such as the Online Marketing Summit, WEMedia, eMarketing Association, the Direct Marketing Association (DMA), and Webmaster World’s Pubcon. Maria holds a Bachelor of Arts degree from Rhode Island College.