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New Market Research Report: Travel and Tourism in Morocco

Fast Market Research recommends "Travel and Tourism in Morocco" from Euromonitor International, now available

 
PRLog - May 13, 2012 - After a slow pick up in the number of arrivals during 2010, 2011 saw very sluggish growth. This was mainly caused by the "Arab Spring", the Marrakech bombing and the euro crisis affecting the second half of 2011. Growth remained below 1%, with European and Western tourists avoiding the Middle East region for much of the year. This had an impact on Morocco due to its close proximity to Egypt and Libya. Morocco itself remained quiet, except for the bombing that occurred in Marrakech in April...

Euromonitor International's Travel and Tourism in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2016 illustrate how the market is set to change.

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Full Report Details at
- http://www.fastmr.com/prod/359934_travel_and_tourism_in_m...
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Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Travel and Tourism market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Partial Table of Contents:

TRAVEL AND TOURISM IN MOROCCO
Euromonitor International
March 2012

LIST OF CONTENTS AND TABLES

Executive Summary
Tourism Slows Down Again
Ambitious Government Initiatives Carry on
Niche Categories Emerging
Developing Key Cities
Adding More Supply
Key Trends and Developments
Turning A Crisis Into Opportunity
National Tourism Strategy, the Evolution of Vision 2020
Legislative Environment-air Transport Legislation
the Arab Spring's Impact on Morocco
Developing Key Cities
Morocco Becoming A Golf Destination
Other Niche Growth Categories
Budget Travel Opportunities
Demand Factors
Table 1 Leave Entitlement: Volume 2006-2011
Table 2 Holiday Takers by Age: % Breakdown 2006-2011
Table 3 Seasonality of Trips 2006-2011
Balance of Payments
Table 4 Balance of Tourism Payments: Value 2006-2011
Definitions
Tourism Flows
Tourism Receipts and Expenditure
Travel Accommodation
Transportation
Car Rental
Travel Retail
Tourist Attractions
Online Sales
Health and Wellness
Sources
Summary 1 Research Sources
First Car SA in Travel and Tourism (morocco)
Strategic Direction
Key Facts
Summary 2 First Car SA: Key Facts
Summary 3 First Car SA: Operational Indicators
Company Background
Competitive Positioning
Summary 4 First Car SA: Competitive Position 2011
Jet4you SA in Travel and Tourism (morocco)
Strategic Direction
Key Facts
Summary 5 Jet4You: Key Facts
Summary 6 Jet4You: Operational Indicators
Company Background
Competitive Positioning
Magazan Beach Resort in Travel and Tourism (morocco)
Strategic Direction
Key Facts
Summary 7 Magazan Beach Resort: Key Facts
Company Background
Competitive Positioning
Oujda Voyages in Travel and Tourism (morocco)
Strategic Direction
Key Facts
Summary 8 Oujda Voyages: Key Facts
Company Background
Competitive Positioning
Ryad Mogador Hotels in Travel and Tourism (morocco)
Strategic Direction
Key Facts
Summary 9 Ryad Mogador Hotels: Key Facts
Summary 10 Ryad Mogador: Operational Indicators
Company Background
Competitive Positioning
Summary 11 Ryad Mogador Hotels: Competitive Position 2011
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 5 Car Rental Sales by Category and Location: Value 2006-2011
Table 6 Car Rental Sales: Internet Transaction Value 2006-2011
Table 7 Structure of Car Rental Market: 2006-2011
Table 8 Car Rental National Brand Owner Market Shares 2007-2011
Table 9 Car Rental Brands by Key Performance Indicators 2011
Table 10 Forecast Car Rental Sales by Category and Location: Value 2011-2016
Table 11 Forecast Car Rental Sales by Category: Internet Transaction Value 2011-2016
Headlines
Trends
Prospects
Category Data
Table 12 Number of Hotel/Resort Spas: Units 2006-2011
Table 13 Health and Wellness Tourism Sales by Category: Value 2006-2011
Table 14 Spa Consumer Markets: Domestic Tourism 2006-2011
Table 15 Spa Consumer Markets: Arrivals 2006-2011
Table 16 Forecast Health and Wellness Tourism Sales by Category: Value 2011-2016
Headlines
Trends
Prospects
Category Data
Table 17 Domestic Tourism by Destination: 2006-2011
Table 18 Domestic Tourism by Purpose of Visit and by Mode of Transport: 2006-2011
Table 19 Domestic Tourist Expenditure: Value: 2006-2011
Table 20 Method of Payments for Domestic Tourism Spending: % Breakdown 2006-2011
Table 21 Forecast Domestic Tourism by Purpose of Visit and by Mode of Transport: 2011-2016
Table 22 Forecast Domestic Tourist Expenditure: Value: 2011-2016
Headlines
Trends
Country of Origin
Business Compared With Leisure
City Arrivals
Prospects
Category Data
Table 23 Arrivals by Country of Origin: 2006-2011
Table 24 Leisure Arrivals by Type 2006-2011
Table 25 Business Arrivals: MICE Penetration 2006-2011
Table 26 Arrivals by Mode of Transport: 2006-2011
Table 27 Arrivals by Purpose of Visit: 2006-2011
Table 28 Incoming Tourist Receipts by Geography: Value 2006-2011
Table 29 Incoming Tourist Receipts by Category: Value 2006-2011

Full Table of Contents is available at:
-- http://www.fastmr.com/catalog/product.aspx?productid=3599...

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books.  Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information.  View more research from Euromonitor International at http://www.fastmr.com/catalog/publishers.aspx?pubid=1009

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