Soul SUP Launches a Full Service Stand Up Paddle Board Website

May 11, 2012 - PRLog -- Soul SUP announces the launch of a new stand up paddle board (SUP) website May 1st, 2012. Soul SUP is a provider of premium Stand Up Paddle surfboards, race boards, related gear and SUP related content.

Soul SUP provides hand-shaped, stock and custom boards from King's Paddle Sports. Soul SUP Pro Advisory Team assists in the design of custom boards or can match a paddler with a stock board design. All boards are handcrafted in San Diego's North County by Master Shaper Dave Daum.

Soul SUP will work with customers to spec out the perfect custom board for a given height, weight, ability, and performance goal. Additionally, during the production process, Soul SUP will keep customer updated on the status of their board through shape design, color, glassing, and to final delivery. Soul SUP can arrange complimentary demos so customers can Try Before They Buy.

"We feel great about offering King’s SUP boards", says Ed Philbrick, Soul SUP Founder. "King’s boards reflect the highest level of the art of board shaping and design, and are made in the USA” . “With boards from race to high performance surf or casual cruising, we have you covered. All our customers will need to worry about is where to catch the waves or where to glide across flat water”.

About Stand Up Paddle Boarding:

Stand Up Paddle Boarding, also known as SUP, is the fastest growing outdoor recreational sport in the world.  A combination of surfing and canoeing or kayaking, this sport originated in Hawaii, experienced a resurgence less than a decade ago, and has quickly spread worldwide. Using a canoe-like paddle and standing atop a special larger version of a traditional surfboard, paddlers propel themselves through the water with side to side paddle strokes. Stand up paddling offers a core workout with a cadence much like swimming or cycling. Many people who are unable to run or cycle because of injuries or arthritis, find that they are able to become active again by paddling. Paddlers are exploring bodies of water from a new perspective around the world.