PRLog - May 8, 2012 - HAUPPAUGE, N.Y. -- Background
After dealing with head lice first hand... in her children’s hair and even her own, Kathy Zappulla, founder of DeLiceful was so stressed out!! She spent days going through the kid’s hair and her own, using every over- the-counter treatment she could find. After working on eliminating the problem in the hair, she spent countless hours cleaning the house from top to bottom, even hiring a company to clean all the furniture and carpets -- all unnecessary and expensive work due to the misinformation she was given and the enormous amount of false information on the internet . That’s when she knew there had to be a better way!
Shortly after this, the idea for DeLiceful was conceived! DeLiceful's method is a safe, non-toxic means of treating head lice, utilizing a very thorough technique that ensures every hair has been examined and all evidence of lice has been removed. Kathy and her trained technicians on the DeLiceful staff are well educated about the lifecycle of lice, how to prevent getting lice, and all the myths and questions associated with it.
It wasn’t long after Kathy first opened that she was getting significant attention to this unique business from the media and from people who had their own stories about the challenges of dealing with lice in their own families. Offering the opportunity to others that were interested in a great new business opportunity just seemed to make sense. Now Kathy is sharing her proven business model with others in a franchise environment where small business people can take advantage of Kathy’s industry knowledge, marketing acumen, and hard work in building her own successful DeLiceful salons.
Our Ideal Franchise Candidate
We are looking for highly self-motivated business-minded people searching for independent ownership and a unique opportunity. We look for franchisees that are outgoing, work well in challenging situations and really believe in building a business through grass roots local marketing and great service to create positive word of mouth about the DeLiceful brand. Our franchisees must also be financially qualified.
How much is my franchise fee and what is included?
The franchise fee is $15,000. Included in the fee is an exclusive territory, use of the DeLiceful brand name, operating systems, logo, trade dress, comprehensive training program and ongoing support. You are also required to purchase your initial inventory of hair treatment supplies from us at an approximate cost of $760.
What are the ongoing fees?
You will be required to pay $500 per month royalty to DeLiceful Franchise,LLC. There is also a $100 fee for hosting your web page on our web site.
What do I need financially to open a DeLiceful?
We require potential franchisees to have a minimum of $50,000 net worth with at least $25,000 in liquid capital.
Is financing available?
Yes, there are many ways to finance your DeLiceful salon. While we do not provide direct financing to franchisees, we will discuss various financing options including traditional SBA loans, home equity loans, and retirement fund rollovers.
How much money can I make?
Franchise Laws prohibits all franchise concepts from answering this question. We recommend that all prospective franchisees make their own independent investigation to determine what they believe their own potential may be.
What kind of support will franchisees get?
DeLiceful provides its franchisees with support from site selection approvals to store opening assistance, training, ongoing consultation, marketing programs and materials.
What kind of training will I receive?
You will receive 1 full week of training at our corporate location in Great Neck, Long Island, NY. The training is a comprehensive training program giving you all the knowledge that you need to open and operate your DeLiceful business. In addition to training, we will provide up to three days on site guidance at the time of your salon opening.
How long does the application process take?
It generally takes up to 2 weeks between the time you first file the application until you attend the personal interview.
More information and next steps associated with the startup of a DeLiceful Salon business are outlined on our website: http://deliceful.com/
Would you like to learn more about joining the DeLiceful Franchise System?
DeLiceful Franchise, LLC
Address: 216 Lakeville Road (Rear Cottage), Great Neck, NY 11020