“I am extremely delighted at this opportunity of associating with Sher Singh which is the world's first global lifestyle brand from India. I am looking forward to bring in all my experience to Sher Singh and use it in the best possible way. Sher Singh is finding its standing in a very competitive e-commerce market which offers a whole lot of opportunities. With a host of players vying for the top spot, it becomes a strong challenge for me after my long stint at Levi’s to contribute to the growth and success of Sher Singh” said Mr. ShyamSukhramani, Chief Marketing Officer, Sher Singh.
"This is an exciting time in our company's evolution." saidMr. Sunjay Guleria, CEO, Sher Singh. He further added, "We continue to strengthen our leadership team to ensure we have a solid foundation to support our focus on growth – across our services and products. We believe Mr. Sukhramani’s in-depth knowledge in the marketing and merchandising domain relevant to the retail industry will enable him to have significant impact in expanding our brand portfolio and contribute to the success of Sher Singh.”
With experience spanning more than 20 years, Shyam was responsible for marketing for the Levi's business in India, Sri Lanka, Nepal and BangladeshHe had been successively promoted within the organization, to manage a variety of portfolios in marketing. Shyam has also been responsible for developing and launching the very successful Levi's Sykes in India. Prior to joining Levi Strauss & Co., he worked with Biocon India for a couple of years.
Shyamis a graduate in Chemical engineering from Bangalore University, with a major in Biochemical engineering.
About Sher Singh:
Launched as a collaboration between global design experts from New York and New Delhi, Sher Singh is the world’s first online clothing brand from India which embodies contemporary Indian concepts using world-class international quality and designs. The website (www.SherSingh.com)
Sher Singh was started by the team behind Exclusively.In (www.exclusively.in)
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