“Quality is the new buzzword,” says Debbie Bouwer, a founding director of The WordWright. “According to Google, Panda and Penguin are aimed at rewarding those websites that offer a good quality experience to visitors. On the flipside, poor quality is set to be penalized by reduced PR, drops in search engine ranking or, in extreme cases, by de-indexing.”
The free web content review service on offer by The WordWright is aimed at SMBs wishing to determine whether their websites offer a quality experience to visitors and to establish if there are issues, at a web content level, that could potentially exert a negative influence on their search engine ranking positions. The service is limited to a maximum of ten pages or 4,000 words and involves proofreading, a copywriting quality check, a duplicate web content check, outbound link verification, keyword usage, and more.
“There is a real risk that innocent parties can be affected. Although Google has made provision for these eventualities it is likely to take some time to resolve,” says Debbie Bouwer. “In my opinion, being proactive by addressing potential problems on your site – upfront - is the better option.”
A report of the findings and a 30-minute consultation are included in the service. The WordWright’s free web content review service is valued at $100 and will be rendered on a first-come-first-
The web content review offer can be accessed at http://www.thewordwright.com/
About The WordWright
The WordWright (http://www.thewordwright.com) is a leading supplier of web content solutions to businesses serving the English speaking market.