Global Product Management Talk On How To Develop A Compelling Value Proposition

PRLog (Press Release) - May 3, 2012 - San Francisco - A value proposition is a short summary of the value which a product will deliver to customers. Developing a compelling value proposition is one of the most important aspects of product development. Without it, product managers and product teams struggle to define what they're building, for whom, why that matters, and how that can be translated into product success. This talk will focus on how to develop a strong value proposition for new and existing products alike.

Each week, The Global Product Management Talk features an expert guest discussing pre-posted questions with the co-hosts and Twitter participants broadcast live over BlogTalkRadio. The transcript of Tweets and podcast are available for on-demand consumption on the web, iTunes, Google Play and mobile devices.

"This is the second time I'm speaking on the Global Product Management Talk. Its a great opportunity to connect in real time with the product management community on Twitter and I'm looking forward to the added component of the live broadcast to talk about one of the most vital aspects of building successful products," says Jeff.

Jeff Lash, Product Management Thought Leader and Author, "How To Be a Good Product Manager", will speak at the weekly Global Product Management Talk on Monday, May 7, 2012 at the simultaneous times of 1:00-2:00 PM Pacific / 3:00-4:00 PM TEXAS TIME / 4:00-5:00 PM Eastern Time, which will be Tuesday, May 8, 2012 6:00 AM in Sydney, Australia using the hashtag #ProdMgmtTalk on Twitter.

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NOTE: DAY & TIME!
Monday, May 7, 2012 May 7, 2012 at the simultaneous times of 1:00-2:00 PM Pacific / 3:00-4:00 PM TEXAS TIME / 4:00-5:00 PM Eastern Time, which will be Tuesday, May 8, 2012 6:00 AM in Sydney, Australia using the hashtag #ProdMgmtTalk on Twitter.
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About Jeff Lash

Jeff is a product management leader with 10+ years of experience in development of web-based products and services with companies including Elsevier, MasterCard International, and XPLANE. He is author of the popular blog How To Be a Good Product Manager (www.goodproductmanager.com), has been published in the books "42 Rules of Product Management" and "42 Rules of Product Marketing," and is a co-founder of Product Camp St. Louis. Jeff currently is Vice President, Product Portfolio Management within the Clinical Decision Support division of Elsevier.

Contact Jeff:
Email: jeff@jefflash.com
LinkedIn: http://www.linkedin.com/in/jefflash
Twitter: @jefflash
Blogs: http://www.goodproductmanager.com
http://ask.goodproductmanager.com

About The Global Product Management Talk
The Global Product Management Talk is curated for passionate product professionals and business owners who want to teach, learn & network about managing products, including Agile practitioners involved with developing, designing & launching products, brands, marketing, project management, and everyone who cares about the entire product management lifecycle process to guarantee successful products and companies.

Brought to you this week by the AIPMM

The Association of International Product Marketing and Management (AIPMM), founded in 1998, promotes worldwide excellence in product management education and provides value to its individual members, corporate members, and sponsors by providing training, education, certification and professional networking opportunities. Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM) and Certified Product Marketing Manager® (CPMM) program allows individual members to demonstrate their level of expertise and provides corporate members an assurance that their product professionals are operating at peak performance.
Please visit our sponsor at http://www.aipmm.com http://bit.ly/y78RcK

Global Product Management Talk is a weekly mini-product camp Socratic discussion of pre-posted questions with live audio of thought leader and co-hosts commenting.

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