PRLog - May 1, 2012 - CHANDLER, Ariz. -- CHANDLER (AZ)—Brighton Publishing LLC has announced the eBook release of Morton E. Tavel, MD, FACC, for his latest book—a truly captivating and utterly revealing look into today’s medical practices and the many myths associated with them. Both shocking and stunning, Dr. Tavel’s Snake Oil is Alive and Well: The Clash Between Myths and Reality is designed to stir our deepest need to know the truth and is now available as an eBook at all leading retailers, with print slotted for release in late summer.
SNAKE OIL IS ALIVE AND WELL
In general, the healthcare field is full of numerous erroneous beliefs and practices regarding patient treatment. Many of these fallacies are practiced daily by professional men and women around the globe. Dr. Tavel gives us an insightful and superb look into a healthcare world beleaguered by many unanswered questions.
“Snake Oil” is a term ripe with intrigue and may be applied to many methods of both “scientific”
Snake Oil is Alive and Well: The Clash Between Myths and Reality gives the reader an insightful look into a multi-billion dollar industry filled with erroneous and oftentimes dangerous beliefs and practices.
Dr. Tavel continues down the proverbial medical rabbit hole with an extensive look into often-considered, less obvious myths such as medical “mis”-management, pharmaceutical company deceptions, and the illusion of the so-called placebo effect. Knowledge is power and Dr. Tavel responds with a book that is packed with a plethora of information written for one reason—to put the control back into the hands of the patient.
In the process of debunking dozens of myths, Dr. Tavel analyzes the origins of many medical falsehoods and how they are formed. The whole process leads the reader to a reinvigorating self-awareness helped by a more perceptive understanding of the medical world and many issues that may be considered “outside” the medical world. Such issues include: the stock market, odds at sporting events and casinos, and even why politicians are prone to false conclusions.
“Snake oil salesmen beware! Much akin to the expose’ writing style of Doctor Joel M. Kauffman, Dr. Tavel unravels the murky waters of the health care industry like few have ever done before. This book is a revelation for the American public, opening eyes and revealing truth as told by one of the most respected physicians in the medical industry today,” said Kathie McGuire, director of Brighton Publishing LLC. “Accomplishing this feat is something only a few have even dared attempt and Dr. Tavel has accomplished it in spades—putting the power and understanding of the health care industry back into the hands of decent, hardworking Americans.”
Dr. Tavel, a physician and internist/cardiologist, has managed patients for half a century. He has generated more than one hundred research studies which have appeared in nearly all of the major peer-reviewed medical journals and has participated on the editorial boards of several of them. He is the author of an internationally recognized book on cardiovascular disease and has contributed to numerous other medical texts. Holding a faculty position (clinical professor) at Indiana University School of Medicine, he regularly instructs medical trainees at all levels.