Arbormoon Partners With Mobile Industry Veteran Keith Bourne to Deliver Strategic Services

April 24, 2012 - PRLog -- Ann Arbor, MI - Dave Koziol and Keith Bourne, two of the most active people in mobile in southeast Michigan, are joining forces to deliver a new level of mobile strategy through Arbormoon Software, Inc. (http://arbormoon.com).  Ann Arbor based Arbormoon, already known for years of delivering some of the most successful mobile projects in the mobile field, can now provide a full service mobile solution for clients.  With the addition of Keith Bourne, Arbormoon is starting a mobile strategy division, focused on helping clients reach their full potential with their mobile efforts.  

The combination of these two industry veterans certainly indicates a bright future for Arbormoon and their clients.  Given the complex world of mobile, it is very easy for a well intentioned mobile project to go awry, becoming a drain on financial resources, rather than a boon to operational efficiencies and increasing the bottom line.  Arbormoon has the expertise to wade through these waters and deliver on the high potential mobile offers.   Keep an eye out for Arbormoon as it continues its rise to the top tier of mobile development firms in the U.S.   They expect their joint efforts to have a major impact on the local mobile scene in southeast Michigan as they expand not just the services of Arbormoon, but as they collaborate on a variety of activities to support the local mobile community through Mobile Monday, Cocoaheads, and new projects that are in the works.

Two of the Most Active People in Mobile in Southeast Michigan

Dave Koziol is one of the most experienced mobile developers in the entire field.  He has developed Mac software almost his entire career, dating back to the 1980’s.  This Mac experience has carried over into his expertise in iOS, which has its roots in the Mac programming languages.  He founded Arbormoon in 2004, collecting a top-flight staff of mobile developers, designers, and project managers under one roof.   He has been at the forefront of this field, building mobile solutions since the beginning of the technology, where it started with Symbian, Palm, and Blackberry – to the current dynamic environment of native app development for smart-phones and tablets in iOS and Android.  Dave has worked with some of the most visible mobile projects in the field, including Wunder Radio and Xanedu.  Other hardware and software clients Dave has worked for over the years have included: Apple, IBM, Sony, Philips, Logitech, Linksys, Motorola, Netgear, Comcast, Sprint, Society of Manufacturing Engineers, Mark/Space, and many others both large and small.  He also founded Ann Arbor Cocoaheads, the largest iOS development group in Michgan, supporting hundreds of iPhone and iPad developers, and he co-founded Mobile Monday Ann Arbor with Keith Bourne.  He is a highly sought-after speaker and instructor at conferences such as 1DevDay Detroit, CocoaConf, MobiDevDay, and M3 Conf.

Keith Bourne (http://keithbourne.com) is one of the most experienced mobile strategy professionals in the field, having applied his business expertise to mobile since the 1990’s, ancient times in the mobile world.  His activity in southeast Michigan includes the co-founding of Mobile Monday Michigan, Mobile Monday Ann Arbor, Mobile Monday Detroit, and serving as a founding board member of the Mobile Technology Association of Michigan.  Keith speaks often and has been published through articles, papers, and interviews on many strategy related topics including mobile, ecommerce, and social media.  While not a developer by trade, Keith has learned how to develop on iOS, Android, and HTML5 enough to understand the capabilities of the technology as it continues to evolve.  This technical knowledge has translated into very informed strategic thinking, allowing Keith to better serve his clients in developing their mobile strategy more effectively and communication their vision to the development team.   Beyond many years of consulting experience, Keith has also served as the CEO, COO, CMO, and Marketing Director of various companies, giving him a variety of perspectives concerning strategic thinking at a high level.   Among Keith’s strategic accomplishments: he has led companies out of impending closure to rapid growth and success; he has taken companies that were doing well and helped then achieve an addition 30% revenue growth with 200% profit increases; he has helped start-ups take a kernel of an idea and turn them into a full-fledged venture backed business; and he has achieved each of these efforts in a matter of months rather than years.  Recent experiences where Keith has provided strategic mobile leadership include: combining location based services with loyalty cards; implementing a new system that manages text and email based campaigns simultaneously; various QR code based campaigns; mobilizing websites; increasing online and retail presence through mobile app usage; setting up strategic relationships with mobile-specific 3rd party service providers; and marketing apps through the App Store and beyond.  Keith’s education reflects his innovative nature, as he holds an MBA degree from Babson College, the top entrepreneurship university in the world.