18 months ago, AppDriver was released in Japan as the first CPI (Cost per Install) affiliate based advertising service. After a successful launch in Japan, in order to meet the demands of China's rapidly growing smartphone market, AppDriver has made the CPI service available to the Chinese market.
Advertisers from around the globe can publish ad to the Chinese market by using AppDriver. As one of the first services to provide smartphone CPI based affiliate service in China, AppDriver will aim to lead the Chinese smartphone industry by providing highly efficient and easy to use services to advertisers while providing monetization solution. By publishing AppDriver offerwall in their apps, some Japanese developers have seen their app revenue improve by up to 22%. In a low ARPU Chinese market, additional monetization solution could be great news to app developers.
Adways plans to release similar services in other Chinese regions such as Taiwan and Hong Kong in the near future.
*Adways China Co., Ltd. http://cn.adways.net/
Adways China Co., Ltd. is a subsidiary completely owned by Adways Co., Ltd. with services reaching a nationwide level, Adways China Co., Ltd. started its services by providing China's top level Affiliations program [CHENet], with other services such as Chinese version of Twitter (called Weibo, which has 300 million users) to create buzz on SNS and BBS, search engines marketing [Keynet], Search engine optimization services [CHANet SEO] and other online based services.