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Skinner’s Brewery Set to Make Waves for the Jubilee

Cornish brewery Skinner’s have created a new beer to celebrate the Queen’s Diamond Jubilee.

 
 
Pat Sargeant who named the special beer
Pat Sargeant who named the special beer
PRLog - Apr. 19, 2012 - Truro’s independent and family run Skinner’s Brewery is celebrating the Queen’s Diamond Jubilee by creating a new ale.    

‘Royal Wave’ will be available nationwide throughout May until the end of the Jubilee bank holiday.  It is a hoppy and fruity golden ale with ABV 4.4%.

Skinner’s characteristic cartoon artwork on the labeling realises a play on words.  As opposed to waving to her people as the name indicates, the Queen is here portrayed surfing with dignity in full regal attire on a Cornish wave.  She is not alone – a trusty corgi is also in attendance on her shortboard.    

Chief Executive Steve Skinner is proud of this special product.

“’Royal Wave’ is Skinner’s original way of celebrating the Queen’s reign.  The beer is a really lovely summer ale that is perfect to toast the Sovereign with.  The artwork that we’ve developed for the beer is unique and brings a little Cornish humour to the celebration.”

The artwork is created by Nick Beringer and Stuart Thorn and the name of the beer was selected through an in-house competition.  Pat Sargeant, a tour guide with the brewery, came up with the fitting name.

For more information on Skinner’s Brewery please visit www.skinnersbrewery.com

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Eventy - Marketing & PR is a full marketing consultancy with specialist skills in PR and communications. For full info visit www.eventy.co.uk

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Source:Eventy - Marketing & PR
Phone:01326 376273
Location:Cornwall - United Kingdom
Industry:Consumer, Food, Lifestyle
Tags:queen's diamond jubilee, Beer, ale, cornwall, Skinner's Brewery
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