Visitors to the Virgin Media stand were invited to Tweet their favourite songs to contribute to a virtual jukebox, which was being streamed to the stand by the online digital music service Spotify.
The stand was filled with a range of screens and video walls that not only allowed Virgin Media to display their visitors’ messages but also their Twitter profiles and song requests, keeping many Gadget Show attendees entertained for hours.
The software behind the video wall was exclusively powered by Signage2Go which is the latest digital display solution to join Working Solutions’ Acquire product range. Signage2Go, which is due to be released in May is the latest SaaS (Software as a Service) product to hit the market allowing digital displays to be easily created and updated from anywhere in the world using any web browser. By monitoring the Twitter hash tag the software cleverly identified song requests and enabled real-time updates to a live jukebox while simultaneously generating a Top Ten list of the most requested songs.
Neil Farr, director of Working Solutions (Creative IT) Ltd said, ‘We knew that our new SaaS based Signage2Go software would help to create an enhanced interactive experience for gadget enthusiast visiting the Virgin Media stand. We customised the software to meet the requirements of the Virgin Media brand, which provided the team with the flexibility to rapidly update the messages displayed from any computer or device throughout the show.
The exhibition attracted a lot of attention with hundreds of Tweets received throughout the show. Mr. Farr reported ‘We are receiving more and more requests for Social Media integration with digital displays and we are delighted to be able to provide a solution.’
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Working Solutions (Creative IT) Ltd specialise in digital displays and kiosk solutions including off-the-shelf digital display software and custom solutions. Working Solutions are responsible for the establishing the Acquire Digital product range and will be launching its latest package, Signage2Go at this year’s Screen Media Expo, 16th – 17th May 2012.