Started by egyptlastminute.com largest on line travel agent in Egypt, the four-month campaign will highlight the fact that now, there’s more to celebrate in this Mediterranean country.
In just 14 months, Egypt have marked a successful revolution, elected a new government and started on the road towards democracy.
The country still has more to celebrate and the new campaign by egyptlastminute.com aims to encourage consumers to rediscover the destination, which is just four hours from the UK and two hours form Italy.
From April 2nd the creative will run for two weeks on bus sides across the country, highlighting Egypt’s key selling points including ancient archaeology and stunning white-sand beaches, Fore more info visit Egypt last minute (http://egyptlastminute.com/
The first wave of the campaign will also run on national rail, as well as in print and online media through April, May and June.
It will be followed by a second wave of activity in the autumn.
“We all know tourism in Egypt took a hit following the youth Revolution, but British visitors have been quick to return and the UK is now our third most important market,” says Mohamed Yousef, CEO and director for Egypt last minute.
“ Visit Egypt, Now no Pre-Payment Needed, Pay at the End of Trip" when client is satisfied, We still have the sandy beaches and thousands of years of history that have attracted visitors for many years; but add to that the fascinating recent history and a renewed sense of optimism that you can’t help but share, and there really is more to celebrate in Tunisia than ever before,” concluded Mohamed Yousef.
Fore more info visit Egypt last minute (http://egyptlastminute.com/)
