By Shane D. Shirley-Smith with EnvironmentalBooty.com
You know that adorable little boutique in your town that always has the most unique finds for gifts, for yourself or just because? Well, I have one of those too and I just love it. What I don't love is that their adorable items are NOT eco-friendly.
Like most boutiques, the Shop to be Green e-boutique was started by a woman with a passion for style in fashion and home design. Unlike most boutiques, Owner and Founder Mistie Dawn, was also passionate about sharing eco-friendly design.
Back in 2004, Mistie started an accessories design business called Signature M. Based out of New York City, she sculpted handbags out of upcycled hard covered books with the pages still intact. Mistie sold the quirky, eco-friendly bags internationally in art museums and boutiques. When she found herself relocating to Arizona, she knew she wanted to continue the eco-friendly concept in some way - but this time she wanted to go big. She just wasn't sure exactly what it was she wanted to create.
Mistie took some time off to think about her new, green venture and during that time, she worked with her boyfriend on home renovations.
2011 was Shop to be Green's first full year and with their growing pop-up store initiative,
Mistie loves finding exciting new products, fellow designers, and green developments then incorporating them into Shop to be Green's product offering. There are so many unique finds that I love and they are all eco-friendly.
This year Mistie has big plans for Shop to be Green. Mistie's plans call for doubling Shop to be Green's product offering, expanding Mistie's luxe 910 Joy Avenue label (named after the street address of her grandmother)
View entire article with pictures: http://www.shaneshirleysmith.com/
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