The launching was marked with a ceremony held at United Naghi service center in Jeddah. The event was attended by media and top executives from LG Including Mr. John Lee, Managing Director of LG Electronics KSA & United Naghi including Mr. Hwang Unchul, Executive Vice President of United Yousef Mohamed Naghi Company Ltd. & Mr. Byeong Woo Park, Managing Director of United Yousef M. Naghi Co. Ltd.
Mr. John Lee, the Managing Director of LG Electronics, Saudi Arabia, said, we at LG striving to maintain our leading position in the Saudi market through an innovative customer service programs reaching the international standards of client servicing & after sales, that’s how we look to our success & our customer's satisfaction programs, we are in a daily challenge with ourselves & our partners to guarantee the best customer service, after sales service & warranty to our Saudi customers .this is the first of a kind service in Saudi Arabia & we aim to modify the product message communication to gain loyalty towards LG brand by reaching our customers wherever they are.
Our partners, United Yousef M. Naghi Co. Ltd. played a major role in KSA to position LG brands as a significant player in Saudi Arabia’s consumer electronics market. They had the legacy of introducing several Service innovations and initiatives in the field of Customer Service & were the pioneer company in the Kingdom which introduced the Customer information center (CIC), Free loaner service to the Warranty customers and On Spot service, John Lee added.
Mr. Hwang Unchul, Executive Vice President of United Yousef Mohamed Naghi Company Ltd. said, "Consumers are continuously looking for creative new services & care, we at United Naghi is moving forward with another initiative of launching LG Care and Delight Service Bus with the support of LGME for remote area service operations. Currently United Naghi has 13 Service Centers across the Kingdom which is providing the customers the (on-Spot-Service)
Mr. Byeong Woo Park, Managing Director, United Yousef M. Naghi Co. Ltd. Said, "Consumers are continuously looking for creative & effective new services hence The LG Care and Delight Service Bus will change all the conventional concepts of Service Center in KSA which will help the customer to save their valuable time. It is a real moving service center which is fully equipped with Spare parts, necessary tools and qualified technicians to provide the customers a high quality service.
LG care and delight bus is not only a moving service center, it is working on real environmental friendly also because it runs on the electricity generated from LG solar cell battery system fixed at the top of the roof. We are sure that this new concept of Service Bus will meet the needs of remote area customers and provide them a better quality service and satisfaction, Mr. Park added.
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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines, and refrigerators. LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.