The book has been well received by the students in the course, How to Start, Grow and Manage a Business taught in Jupiter, Florida, and by the South Florida economic development professionals who have been sent the book for review.
The book can be used in place of calendars, pens, stress meters, and all other promotional items used to promote businesses. In addition, banks can use the book as is, or co-branded, in place of toasters and other items they give customers who open up new business accounts. Companies that provide a co-branded book will get a custom picture in place of the picture on the cover of the book, and a business card (in black and white) printed on the first page of the book. In addition, they will have the option of having a web page where they can sell their co-branded version of the book and receive commissions or offer discounts on the books sold from that web page.
In order to get a good feel for the book, go to http://www.amazon.com/
For more information on DTR Inc., visit its web site at http://www.DTRConsulting.BIZ.
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DTR Inc. is a consulting firm specializing in business development and employee training. From writing business plans; to implementing an ongoing strategic planning process; to generating customer service strategies and practices that increase revenues; to conducting meaningful market research; to developing and implementing competency-based workplace training programs; to online branding; DTR Inc. helps transform businesses from getting by to maximizing profits. In 2012, Mr. Goldberg's book, Building a Successful Business was published (http://www.createspace.com/
In 2003, DTR Inc.'s work readiness training program was called the best in the U.S. by a member of the National Skills Standard Board. In 2008, CEO Jay Goldberg's work readiness book, How to Get, Keep and Be Well Paid in a Job was published (http://outskirtspress.com/