Annie Jennings PR Presents Choosing Your Publicity Firm: How To Find The Right PR Agency

March 27, 2012 - PRLog -- From book marketing to business publicity to personal branding, you choice in hiring a PR firm can make a big difference.   How can you spot a great publicity agency to bring you to your next level of success?

Annie Jennings PR, NYC Public Relations Agency Says “Know Your Publicity Strategy:  National publicity expert, Annie Jennings, of the National PR firm, Annie Jennings PR says “the first thing to do is to identify your goals.  Know your publicity strategy.  This will help you match your goals to the PR firm’s strength and history of media placement success.”   Annie presents the following questions for you to ask yourself.  when choosing your PR firm.

What are your publicity and PR goals?

What would you like to achieve with your publicity and/or book marketing outreach?
Do you want to appear as the guest on any TV talk shows or TV news shows?   Would you want these appearances on TV shows to be in certain cities and/or to be on National TV shows?

Are you interested in appearing as the guest interview on radio talk shows?  If so, in what cities would you like these radio interviews to be located?  (Annie says the bigger the market, the more listeners you will have.  The markets are ranked according to population so it’s good to go for radio talk show interviews in the major markets and reach across the country with bookings on the nationally syndicated radio shows.)

Would you like to appear as the quoted expert in newspapers, magazine or online news media sites?  If so, which ones?

#1 PR Firm Located In NYC Founder Says:  The highly acclaimed publicist, Annie Jennings, says “the key to success is to understand how media placements can add to your overall brand as well as help you share your message”.

The Optimized Publicity Strategy:  Annie recommends a combination of media bookings that include appearing as the guest on TV shows and radio talk shows, as well as the quoted expert in newspapers, magazines and in online news media sites as this gives you a nice overall presence in the media.

“Appearing in diversified media outlets allows you to grow stronger, faster,” adds Annie Jennings.

Match Your Publicity Goals To The PR Firm:  Your next step is to match your goals to the strength of the PR firm and their track record of success.   If you want to get booked on major radio shows in the USA and are qualified, why not hire a publicist who can book these easily because that is where their strength and history of success lies.

“The reason I created the most powerful radio talk show campaign in the industry,” says Annie Jennings, “is to provide the author or expert with the strongest, high exposure, high impact media outreach to allow them to reach their goals”.

PR Firm For Outstanding Radio Talk Show Bookings:  Annie Jennings is the creator of the famous HOT 35 CITIES RADIO campaign where you are only booked on high impact, high powered radio talk shows that broadcast to the heart of the marketplace and/or on regional or nationally syndicated radio talk shows that allow you to sweep the USA with your message.  Annie says that radio talk show bookings in the TOP 35 most populated cities gives you mega exposure.

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