Holladay launches McKinley Woods website

Holladay Properties has launched a website for McKinley Woods, Holladay's 82-unit multi-family residential community in Mishawaka, Ind., the latest step in a series of efforts to rebrand and update the property since its acquisition it in 2011.
 
March 20, 2012 - PRLog -- (Mishawaka, Ind.) Holladay Properties is excited to announce the launch of a new website for McKinley Woods, Holladay's 82-unit multi-family residential community in Mishawaka, Ind. This Mishawaka apartment complex contains one, two and three bedroom apartments and townhomes in a serene, wood setting with a pool, on-site maintenance and playground.

This new website the latest step in a series of efforts Holladay has made to rebrand and update the property since acquiring it in 2011. Other efforts have included cleaning up the landscaping, painting the units, and creating a permanent model unit/office on-site. The website, http://mckinleywoodsapts.com, is also part of a new rebranding and marketing campaign for Holladay.

“Holladay has been working to rebrand all of our projects and our corporate marketing materials under the Holladay Properties label,” Amanda Watson, Marketing Director for Holladay Properties, said.  “We’ve been working to create consistency across all of our offices and to emphasize Holladay’s role as a real estate development expert across a variety of fields and markets. The new website for McKinley Woods has links to our other multi-family residential projects and Holladay’s website and showcases that McKinley Woods is part of the Holladay ‘community’ of products.”

Holladay’s other residential projects, Elkhart Maple Lane Apartments and West Jefferson Apartments, will also soon be launching fresh, new websites that will be more user friendly and visually appealing. The new websites, along with online advertising on Craig's list and other social media outlets, are intended to enhance Holladay’s marketing and leasing efforts for these multi-family residential communities.

Potential residents can visit the McKinley Woods website to learn more about the community, see photos and floor plans, find out rates and contact information and even complete an online application. Holladay also plans to offer a Resident Portal in the future where current residents can pay rent online, submit maintenance requests and keep up-to-date with community events.


About Holladay Properties:
Headquartered in South Bend, IN, with offices in Portage and Indianapolis, IN, Nashville, TN and Richmond, VA, Holladay Properties is a market leader in construction, design, property management, land development and asset repositioning, build-to-suits, and real estate project financing. The firm has completed over $2 Billion in total projects.  Visit us on the web at www.holladayproperties.com.

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Established in 1952, Holladay Properties has grown and diversified from construction of single-family tract housing to one of the largest privately held developers, design/build firms, and fully integrated real estate companies in the country.
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