“It’s critical in today’s competitive marketplace to take a comprehensive approach at marketing,” says Uncharted Marketing’s Owner & Marketing Strategist, Gail Gust. “It’s easy to get caught up in the shiny new objects of marketing but the strategy is always the core of a successful campaign and should include an integrated mix of relevant channels.” The company’s emphasis on multi-channel solutions is spurred by trends and data supporting both the growth of newer channels, such as the survey released in February 2012 by Econsultancy and Adobe that identified social media engagement as the most exciting digital opportunity (54%) for marketers this year; and results from Foremus and the Financial Times released in March 2012 that says 51% of senior executives still prefer reading printed publications rather than digital.
Unlike the many marketing companies that provide a menu of services or packaged features, Uncharted Marketing works with you to learn about your company, helps you define your goals, creates a customized plan, and implements the services defined in that plan. “At Uncharted Marketing,” Gust continues, “we focus on personalized service for clients who truly deserve the special attention needed to create and carry out a custom plan for them. As the name 'Uncharted' suggests, our objective is to explore possibilities not previously investigated or mapped, and develop a strategy to take your business where it’s never gone before!” The company’s tagline, “Seek. Find, Achieve”, speaks to the exploration and discovery of your market potential and the achievement thereof. Further, the “personalized approach” puts emphasis on spending the time to learn about the business and cultivating a long-term, valuable relationship with the client that engenders trust, openness, and inspiration.
Uncharted Marketing serves companies in the local Phoenix metropolitan area as well as on a national level. As a boutique agency, clients can expect to maintain a high level of service and customization. To get started on your custom marketing plan, Uncharted Marketing will work with you to identify and clearly define your target market and specific performance goals, review the competition, and make recommendations on how to achieve your goals. Gust’s 20 years of hands-on and marketing management experience in the B2B and B2C sectors lends to the breadth and depth of expertise delivered to each client.
ABOUT UNCHARTED MARKETING
Located in Scottsdale, Arizona, Uncharted Marketing utilizes in-house expertise and strategic partnerships to provide marketing strategy, branding, interactive marketing campaigns, video production, print collateral, event marketing, corporate photography, promotional items and other pertinent marketing services designed to maximize your marketing return on investment (ROI). For more information, visit the company’s website at http://UnchartedMarketing.com and view the company profile video at http://unchartedmarketing.com/
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Scottsdale, AZ-based Uncharted Marketing is a full-service marketing agency utilizing in-house expertise and strategic partners in online and offline marketing, including marketing strategy, branding, video, print media, SEO, website design and more.