Financial marketing firm dianomi™ releases 2012 US Investor Survey Results -- Dileep Gangolli

March 14, 2012 - PRLog -- Active investors focused on trading opportunities in volatile markets
27% of US investors, 43% of UK investors fear dissolution of European Union
US investors investing in natural resources, tech and telecom sectors

New York, March 14, 2012: London and New York-based financial marketing firm dianomi today released the results of its First Half 2012 US Investor Survey which compares investor sentiment between investors in the United States and the United Kingdom. Over 3,000 active investors were polled on topics that included possible near-term economic scenarios, preferred asset classes, currencies, and views on investment opportunities in various emerging markets.

The polled investors were asked to answer eight questions regarding current economic fears and their preferred asset allocation strategies for 2012.

Results from the survey revealed a surprisingly large gap between UK and US investor sentiment on the current economic crisis in the euro zone. Only 27% of investors in the US believe that the current crisis will lead to the dissolution of the European Union in 2012 while approximately 43% of respondents from the UK think this scenario to be likely.

For US investors, the possibility of a double-dip recession was their biggest fear (19%), followed by the euro zone crisis (18%), unemployment (17%), inflation (14%) and higher taxes (9%). In the United Kingdom, 29% of investors cited the euro crisis as their primary economic fear, followed by recession (19%), and unemployment and inflation (13%).

“The results of our survey present a comprehensive and comparative look at the investing trends for 2012 that are emerging in terms of asset classes, currencies and regions. Active and informed investors are focused on anticipated volatility in the markets but also on the opportunities those should create in the coming year,” said Ken Johnston, Vice President for dianomi North America. “We believe the survey results indicate that investors are preparing for continued turmoil in the world financial markets, though Americans seem less troubled by a possible collapse of the Euro than investors in the United Kingdom.”

With the prospect of a recession brought on by a major economic crisis in Europe or the possible break-up of the euro zone, UK investors who responded to the survey are shifting their assets to cash and metals, fixed rate saving bonds and equity income and growth products. US investors, showing a greater appetite for risk, still prefer equities, metals and alternative investments at a higher rate than UK investors. Due to historically low interest rates, individual US investors are cool to US Treasuries and fixed rate savings products.

US investors, showing more confidence in the world economic recovery, continue to invest in natural resources, commodities and the technology and telecommunications sectors. US investors were bearish on investing in the regions of Japan and Europe as well as the retail sector due to an anticipated reduction in spending by US consumers. In another indication of their nervous outlook, UK investors are moving to traditionally defensive sectors including pharmaceuticals and utilities.

Emerging markets seem to still capture the attention of investors who see opportunities in the global economy. US and UK investors both invested in the developing economies of Brazil, China and India. Investors from both countries seem equally bullish on the investment prospects in China and Brazil. However, UK investors compared to their US counterparts preferred investing in India (46% vs. 34%) and Russia (26% vs. 16%).

Investors were also polled as to which currencies they are considering buying or selling. Investors are increasingly bearish on the euro, with 50% in the US and 65% in the UK and describing the euro as a 'sell'. UK investors' first choice of currency investment is the US dollar while US investors' first choice is the Canadian dollar, followed by the Australian dollar.

“A flight to safety appears to be well underway with UK investors moving to cash and hard currencies - especially the US dollar - as well as sectors with high dividend yields such as pharmaceuticals and utilities,” added Cabell de Marcellus, co-founder of dianomi. “Ironically, US investors seem to have less faith in the US dollar and more faith in commodities, especially oil and precious metals, as well as commodity currencies like the Canadian dollar and Australian dollar.”

Note to editors
The survey was conducted in early 2012 by dianomi with 1,840 investors participating in the UK and 1,164 participating in the US.

Full survey results are available at https://www.dianomi.com/uploads/dianomi-investorsurvey-H1....

About dianomi

dianomi™, founded in 2003, is a leading global financial marketing company focused on enabling financial services providers to reach affluent investors with relevant investment guides, reports, and surveys. dianomi works with clients including Barclays, E*TRADE, Fidelity, FXCM, TradeStation, Aberdeen Asset Management, and UBS to promote their content, products and services to prospective investors across a partner network of over 200 premium financial publisher websites including Reuters, the Financial Times, Investopedia, Morningstar, Investors.com, Portfolio, and InvestorPlace among others. For more information on dianomi, visit www.dianomi.com.

CONTACT: Dileep Gangolli
Gramercy Consulting Group LLC
847.864.0199
dgangolli@gramercy-llc.com

Ken Johnston
dianomi
212. 796.6916
ken.johnston@dianomi.com

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Gramercy Consulting Group, LLC is a financial services and financial communications consulting partnership based in NYC.

We provide investment advisory and media relations consulting services to high-net worth individuals, pension funds, and boutique investment firms.

For more information, please visit www.gramercy-llc.com.

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