PRLog - March 13, 2012 - Jeddah, 13th March. 2012- LG Electronics (LG), a global leader and technology innovator in home appliances, announced that it has recently won the award of the most trusted brand in the Australian market in the Front Load Washing Machine & Dryer & dominates the No.1 position in the washing machines category in Australia.
F1480RDS_ - Copy (464x640)
LG’s new Washing Machines provide the very best in design and green technology innovation, solidifying our continued commitment to the home appliance market."
The Australian win comes after a recent announcement by the leading & the most prestigious US consumer magazine, competitor claims of washing machine “bubble” feature saves up to 60% of energy and washing performance was likely to mislead consumers. Australian accredited institutions such as SGS and VIPAC, concludes that regardless of the bubble feature, washing performance remains similar to regular cycle and the amount of energy saving was equal to regular washing machine and competitor bubble technology does not effect washing performance where as LG Electronics, Front Load Washing Machine and Dryer is the Brand which has the lowest failure from survey that has done by 27,404 subscriber’s Appliance repair history. LG Washing Machine, is the only brand which reduce energy efficient more than 30% compared to other brands available in the market currently announced by Australian testing laboratories.
Currently, LG Electronics has led the Front Load Mashing Machine market for 17 consecutive quarters in sales and for 12 consecutive quarters in US. All LG Front Load Washing Machine awarded as “best performed models” by Spain Consumer Magazine and as well by Netherlands and Italy.
Recently LG Electronics and United Yousef Mohamed Naghi Company Ltd. had launched its Prime Series of Front Loaders washing machines with Direct Drive 6 Motions technology in Saudi Arabia with best results defined by its streamline design and Innovative technology to meet the high expectations of the Saudi sophisticated consumers.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines, and refrigerators. LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.
About LG Electronics Home Appliance Company
The LG Electronics Home Appliance Company is an innovator in the home appliance industry, dedicated to offering healthier and greener products, blending smart technology and trend-setting design and providing a complete solution for improving daily life. LG’s insightful products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, and built-in appliances, are designed to resonate with consumers around the world. LG’s innovative technologies and convenient features, including the world's first interactive refrigerator, steam washing machine and combination oven and microwave, set new trends in the appliance industry, helping to establish LG as a global leader.