The new webinar format is scheduled for March 15, 2012, and covers how to create a capability statement to stand out in the $500 billion federal contracting market. Creating a Powerful Capability Statement provides all attendees with exclusive comprehensive knowledge on creating a capability statement, distinguishing between a Capability Statement and a Capability Brief, and the differences between Core Competencies and Differentiators.
The webinar/teleconference will start at 10am PT, 11am MT, Noon CT and 1pm ET and be hosted by Gloria Larkin, president of TargetGov and a nationally recognized business and marketing expert. Larkin said “The federal government is the world’s fortune one customer-spending more than any other single entity in the world. The information contained in Creating a Powerful Capability Statement gives attendees actionable information to distinguish themselves from the competition.”
Gloria Larkin, National Marketing and Business Expert, is President of Marketing Outsource Associates, Inc. (MOA) and its division, TargetGov. The TargetGov division focuses on government procurement and related business development and marketing services including strategic business development plans for civilian and executive agencies and the Department of Defense, tactical execution of the plans, federal marketing and sales training, contract development, proposal management, contract administration and expert federal contracting services. Larkin has been interviewed on MSNBC, quoted in the Wall Street Journal and TheStreet.com and is the author of two books: “The Basic Guide To the U.S. Federal Government” (book & Kindle) and “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in the fourth printing (book & Kindle).