Brand Adoption Looks to Capture More Market Share in Los Angeles, San Francisco, Chicago & New York

March 9, 2012 - PRLog -- PHOENIX--Traditionally, spring marks a busy period for beverage companies gearing up to capture more consumer market share through sampling programs in key markets across the U.S.  Brand Adoption a Phoenix based provider of experiential marketing services is also gearing up to hire more sales representatives in key markets around the U.S.  Evan Rogers, Partner, New Business Development, Brand Adoption, said, “Due to the success that product sampling has in reaching large audiences and creating sales lift for our clients, we believe there are so many more consumer product and service companies, ad agencies and PR firms that we are not currently working with in theses larger markets.”  For this reason Brand Adoption is looking to expand their reach and hire additional sales representatives in Los Angeles, San Francisco, Chicago and New York City.

Rogers continues, “There are so many great consumer products and beverages entering the marketplace, especially energy, functional, and smart beverages. These products and beverages are all looking to get their product in the hands of consumers and engage them to try and eventually buy.”  Because it does not make economic sense for many companies to manage large sampling campaigns internally, many turn to Brand Adoption for the manpower and experience in executing turn-key branded sampling campaigns for them.

Brand Adoption projects that current economic conditions will point more companies to outsource field marketing and other marketing services.  Other services Brand Adoption specializes in are Social Media Engagement, College Activation, Digital Brand Building, Retail Word of Mouth Blitz, In-store Sampling and Warehouse Club Roadshows.  With their current openings for sales staff in Los Angeles, San Francisco, Chicago and New York City, Brand Adoption will be in a stronger position to forge those new relationships with consumer product and service industry related companies and capture more market share.

About Brand Adoption
Brand Adoption is a full service experiential marketing agency combining research, strategy development, creative thinking, program execution and measurement to connect brands with consumers.  They leverage word-of-mouth marketing and the efficiencies of social media that include branding, messaging, internal marketing, customer retention and surveys, direct marketing, internet, outdoor, trade shows, electronic media, public relations, and brand and event management utilizing their urep network of brand ambassadors on over 150 college campuses and 52 markets to initiate online and offline conversations to promote their clients’ products and services. More information can be found at http://www.brandadoption.com