WHAT: Monster Energy - Available On the Street at the Parties and In the Venues
WHEN: Beginning March 9th, 2012 through March 18th, 2012. Times TBD
DETAILS: Monster Energy will be providing direct support to parties hosted by Hype Machine, Artery Foundation featuring Asking Alexandria at RED 7 on March 15th, Waterloo Records and more. Keep a lookout for the Monster Energy Truck around town and on 6th Street from the 14th to the 17th for FREE Monster Energy refreshments and swag for the masses attending SXSW. And when checking out the Stage at Auditorium Shores, head for the Monster Energy Hospitality Rig and fuel up while enjoying a bird’s eye view of the rock and roll.
OTHER: Monster Energy Outbreak Tour Presents XXL Freshman Live, kicking off March 13th at the Transmission Warehouse – for more information click here: http://www.monsterenergy.com/
About Monster Energy:
Most companies spend their money on ad agencies, TV commercials, radio spots, and billboards to tell you how good their products are. At Monster Energy, we chose none of the above. Instead we support the scene, our bands, our athletes and our fans. We back athletes so they can make a career out of their passion. We promote concert tours, so our favorite bands can visit your hometown. We celebrate with our fans and riders by throwing parties and making the coolest events we can think of a reality. www.monsterenergy.com
About SXSW Conferences & Festivals:
The South by Southwest® (SXSW®) Conferences & Festivals (March 9-18, 2012) offer the unique convergence of
original music, independent films, and emerging technologies. Fostering creative and professional growth
alike, SXSW® is the premier destination for discovery.
Year after year, the event is a launching pad for new creative content. New media presentations, music showcases
and film screenings provide buzz-generating exposure for creators and compelling entertainment for
audiences. Conference panel discussions present a forum for learning, business activity thrives at the Trade
Shows and global networking opportunities abound. Austin serves as the perfect backdrop for SXSW®, where
career development flourishes amid the relaxed atmosphere. Intellectual and creative intermingling among industry leaders continues to spark new ideas and carve the path for the future of each ever-evolving field, long after the events' conclusion.