MoZeus Worldwide announces acquisition of Live Link Events

March 7, 2012 - PRLog -- MoZeus Worldwide (www.mozeus.com) is pleased to announce the acquisition of Live Link Events and that Bill Sluben has joined as its new SVP of Consumer Engagement.  Mr. Sluben founded Live Link Events in 2005 as an experiential marketing agency specializing in strategically identifying, implementing and executing marketing solutions that leverage the convergence of on- and off-line consumer engagement.  His clients included Buick, Comcast, Krystal, Chevrolet, CricKet , The Weather Channel, Yamaha, Saturn, Cadillac and GMC.
"We are absolutely thrilled to have Bill joining our stellar team," said Chief Operation Officer Charles Jones. "Bill is respected throughout our industry for his professionalism, integrity and dedication to this field. He will focus on further developing our presence in the experiential marketing space nationally"
"I'm excited to join MoZeus Worldwide.  They are poised and positioned to capitalize on the convergence of social, digital and experiential marketing," said Mr. Sluben. "I am particularly excited about The SMART Activator, the most used Event Marketing APP in the world.  It will offer our client partners multiple consumer engagement tools, on one device – smart phones or tablets."
MoZeus counts multiple Fortune 500 organizations and top 100 experiential/promotional marketing agencies as clients, including Nissan, AT&T, Coca-Cola, Toyota, Comcast and Verizon.
Mr. Sluben, who holds an MBA degree in marketing from the University of Connecticut, has previously worked at IMG, Clear Channel, MSL Group and Momentum Worldwide.  He will work out of the Atlanta office.