PRLog (Press Release)
- Mar. 7, 2012 -
All three Speedo sponsored swim stars will be fresh from competing for their Olympic team places at the British Gas Championships 2012 hosted at the London Aquatics Centre. Rebecca Adlington will be aiming to add to her existing tally of two Olympic Gold medals, whilst Kerri-anne Payne will be looking to upgrade her Beijing Silver in the open water swim to gold. Backstroke world record holder Liam Tancock has secured a place at his second Olympics by winning the 100m backstroke at the Championships this week.
The presence of the British swim stars and the Speedo Roadshow is to celebrate the official opening of Speedo’s new retail outlet situated within the prestigious Westfield Stratford shopping centre (situated at the Chestnut Plaza, outside Prada), The Roadshow itself is an exciting interactive concept, housed in a specially tailored 11.5m ‘transformer’
vehicle that is designed to inspire as many people as possible to get into swimming. It represents a great opportunity to discover the latest in swim technology and what’s new in swimming and swimming style for spring/summer 2012. The Roadshow also showcases Speedo’s extensive Learn to Swim collections for children of all ages. The Speedo Roadshow is open at Westfield Stratford city from 10am until 9pm.
The Speedo Roadshow will be touring the UK and Europe through 2012, visiting key retail outlets, retailer HQs and top consumer events and festivals looking to promote swimming and water sports as a fun family activity.
For more information visit www.speedo.co.uk
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