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Samsung Targets Young Professionals with Galaxy Dual SIM Smartphones

Smsung rolled out the latest additions to the Galaxy smartphone series, the Samsung Galaxy Y Pro and Samsung Galaxy Y Duos into the Nigerian market.

Feb. 28, 2012 - PRLog -- Lagos, Nigeria – February 24, 2012 – Samsung Electronics West Africa, a subsidiary of Samsung Electronics Company, a global leader in digital media and digital convergence technologies, today rolled out the latest additions to the Galaxy smartphone series, the Samsung Galaxy Y Pro and Samsung Galaxy Y Duos into the Nigerian market.

The Samsung Galaxy Y Pro and Galaxy Y Duos both feature the dual SIM technology that maximizes communication flexibility allowing two mobile phone lines and simultaneous data connections on the same mobile device. The technology also allows true work, life balance for users who need to balance their busy professional and social lives.

To provide true smartphone capabilities and ensure consumers social enjoy better performance and work on the go, the devices come with the Samsung social Hub solution that allows set up of multiple email accounts, Samsung Apps stores (free mobile apps), Samsung ChatOn instant messaging solution. To ensure true security of device and information, both devices come with the pCloud service, that allows consumers track and manage their lost or stolen device over the internet.

Both devices run on the Android Operating System (OS) which includes the full range of services from Google mobile such as Gmail, Google Map, Google search, Android Market (with over 250,000 apps), YouTube , Google Latitude and Places (location based service). Other fantastic communication solutions included Yahoo, Twitter, Skype and facebook. It also comes with a user friendly interface in Touchwiz UX.

The Samsung Galaxy Y Pro is also Samsung first dual SIM smartphone. The device is tailored for emerging professionals striving to keep work and social life in tandem. Outfitted with essential business applications in a sleek modern design, the Samsung Galaxy Pro is a highly efficient and advanced communication tool for improved productivity and better performance for active users who simply want more out of life.

The Samsung Galaxy Y Duos, is Samsung's first affordable full touch screen smartphone with the dual SIM functionality .It is targeted at young and practical consumers who want to manage their busy day-to-day life and busy social life.. Beyond the dual SIM flexibility, the device is a beautifully designed smartphone with polished metallic finish. . Its ergonomic design is complemented by a 3.14'' full touch display that provides optimal legibility for a smartphone of its size.

"With the tremendous success of the Dual SIM feature phones, we are now very pleased to be introducing the first Samsung Dual SIM smartphones powered by Android. We have been actively exploring this market and are well aware of the need for Dual SIM smartphones. With the Galaxy Y Pro and the Galaxy Y Duos, Samsung will be offering more choices for all consumers," said Idorenyen Enang, Managing Director, Samsung Electronics Nigeria.

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. has been in the forefront of digital and design technology, developing new products and increasing its presence in all its markets. Its sales growth, even in tough economic times, demonstrates its ability to effectively hedge its portfolio of businesses. Last year, Samsung saw strong mobile sales while in the US, it also placed number one for HDTV shipments and French-door refrigerators. In the latest Interbrand Brand value study, though Samsung’s rank remained at 19, same as 2009 and 9th in the IT Technology its brand value increased to US$19.5B (an 11% increase from 2009), based on recovery of memory/LCD prices, TV/HHP hero products as well as TV category leadership. For more information, please visit www.samsung.com.

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CMC CONNECT (PERCEPTION MANAGERS) LIMITED is a Public Relations Firm which offer the following services: Corporate & Strategic Communication, Business Event, Media Services, Marketing & Financial PR, Perception Audit etc

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Source:CMC Connect (Perception Managers) Limited
Location:Ikeja - Lagos State - Nigeria
Industry:Electronics, Computers, Consumer
Tags:Samsung, Galaxy Pro, Galaxy Y Duo
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