PRLog - Feb. 27, 2012 - DETROIT -- Fluke - the wealth building game of accidental inventions was created to educate players regarding the wild, wild world of intellectual property. The myth is that the core of Corporate America is finances. In actuality, the core is intellectual property - patents, trademarks and copyrights as intellectual property allows individuals and companies protection from competitors for a number of years . Intellectual property sets the foundation for generating large profits. Corporate America will do anything to protect their intellectual property and innovation as evidenced by the multiple Apple vs Android lawsuits. Players of Fluke, http://youtu.be/
Corporations and President Obama are demanding innovation. Innovation is defined as profitable invention, mathematically represented as INNOVATION = INVENTION + PROFITS. Invention is defined as an act or instance of creating or producing by exercise of the imagination. Invention is scientific creativity that many believe is an activity of mad scientists employed by corporate Research & Development (R & D) departments alone. Game inventor, Ida Byrd-Hill, seeks to move invention out of the R & D lab and into the broader world view with the hopes it inspires players, especially students, to embrace invention and the study of Science, Technology, Engineering, Arts and Mathematics (STEAM). The Lemelson-MIT Invention Index reports, “ Sixty percent of respondents named at least one factor that prevented them from pursuing further education or work in science, technology, engineering and math fields (known as STEM).” Ida Byrd-Hill believes schools have an opportunity to capture the “80 percent of students who said they'd be interested in courses that would help them "become more inventive and creative."
Flukegame.com is the new portal for Fluke –the wealth building game of accidental inventions. She hopes Flukegame.com communicates her belief that everyone, including students, have the potential to invent. As students are drawn into inventing, they are applying the scientific method, exploration, and play, making STEAM exhilarating, thrilling, wacky and fun. Every ordinary person can stumble upon an idea or invention if they are entrenched in fun with an inventive mindset. She hopes website visitors, both students and adults, will utilize the activities to get into the invention mindset and begin to solve problems people may not even know they have. When people have an invention mindset , they are open to creative projects, and ideas that lead to intellectual property- trademarks, patents, and copyrights.
Flukegame.com has activities to stir individuals’
# # #
Upheaval Media creates customized tools – books, videos, and events – to implement radical change with fun and exhilaration. .Contact us for ideas to institute radical change in your school, corporation or community. http://www.upheavalmedia.net