As LinkedIn has grown dramatically in size and scale, individual Members have found that LinkedIn Groups are the premiere place to communicate with one’s professional peers – and, the number of individuals both creating and joining Groups has increased dramatically. Currently, there are over 1,212,244 Groups on LinkedIn, a substantial increase from just a year earlier. The largest Groups which had about 200,000 Members a year ago now have over 700,000.
The ‘Job Openings, Job Leads and Job Connections!’
The Group provides 20 Subgroups for Members to further target themselves – broken down either by geographic region, industry, occupation or special interest. These Subgroups themselves are many of the largest on LinkedIn.
As the Group has grown, it has become a central recruiting destination for recruiters, employers and human resources professionals of all types. In fact, the ‘Human Resources’ Subgroup itself contains over 35,000+ Members.
Although the job market and unemployment figures have been better recently, this has not slowed the growth of the Group. According to Peter Lee, CEO of WireWalkers, and the Co-Founder of the Group, ‘The Group’s unprecedented growth parallels the unemployment picture but not quite the way you’d think. Whether the unemployment figures are bad or good, we get a lot of individuals joining to network and to see what opportunities they can find. One might guess that our Group wouldn’t be as relevant as the unemployment figures have gotten better but that hasn’t proven to be true. When it’s better, we see more jobs posted in our Group and a lot of new people join to see those postings and make those direct connections with the hiring gatekeepers.’
WireWalkersVA is based in New York, NY and was started by its CEO, Peter Lee and a dedicated team of business, marketing and social media advisors. On Memorial Day (May 25th, 2009), they created what has become the World’s Largest LinkedIn Group – ‘Job Openings, Job Leads and Job Connections!’
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