Connect DFW Launches Brand New Salon & Spa Clients

Feb. 22, 2012 - PRLog -- According to the American Medical Association, stress is a factor in more than 75% of illnesses today. In fact, the World Health Organization predicts by 2020 the top five diseases will all have the underlying contributing factor of stress. Over the past 100 years in the U.S., day spa and salons have evolved into popular destinations providing relaxation, as well as promoting healthy lifestyles and fitness.

With such a diverse array of treatments and services offered a day spa and salons, the psychological and overall well-being benefits are copious. Massage alone has been proven not only to reduce stress, but also decrease anxiety, enhance sleep quality, improve concentration, decrease blood pressure and much more. Facial treatments and body polishes are designed to rejuvenate and nourish the skin, promoting cellular renovation and refining pores. Another increasingly popular service offered these days are body wraps, designed to detoxify the body, replenish it with nutrients and remove excess fluid, making one look much slimmer than before. Even more common services like manicure/pedicures help people unwind and relax, while keeping their skin clean and healthy.

In a recent study released by the International SPA Association, there were over 150 million spa visits in the U.S. alone during 2010. With close to 20,000 spa locations, including hundreds in the DFW Metroplex, all competing for the same clientele, Connect DFW provides a unique and innovate marketing, sales and promotional strategy to help their spa clients increase brand awareness, foot traffic and foster repeat business. By designing and developing a personalized advertising campaign for each individual spa client, Connect DFW is able to deliver an exclusive targeted customer base.  Typically spa clients in Connect DFW’s portfolio see over 1,000 brand new customers walk through their doors within the first 12 months from the campaign launch, with 87% average customer retention. Coinciding with Valentine’s Day this past week, Connect DFW kicked off four brand new client promotions:

Salon G Spa
Salon G Spa in Colleyville, is “a family-owned business, created by 30 years of experience and development in the industry. Salon G Spa is dedicated to personal well-being and beauty for all clients with a warm, welcoming environment and the highest level of quality and professionalism.” In addition to offering their own monthly discounts and specials, unique to Salon G is their loyalty program, which rewards customers with points for every dollar spent that can be redeemed for future free services. Connect DFW’s campaign focused solely on promoting Salon G’s massage and facial services. http://www.salongspa.com

Just Breathe Massage
Within the past few weeks, Connect DFW has been able to help Just Breathe Massage celebrate the opening of their brand new location in North Dallas by spreading the news and increasing brand awareness throughout the business community. Connect DFW’s team collaborated with owner, Lola Smith to develop a promotional package offering up to 80% discounts on a few of her signature services, such as massages, body polishes and facials.  “I've used Connect DFW as a marketing avenue for two years now and have been very happy with the professionalism that my business and myself have had the pleasure of receiving from my representatives,” said owner, Lola Smith, LMT, “The company is very knowledgeable about their business and what is effective and beneficial to supporting my business marketing needs. They are attentive to detail, always on time and easy to get in contact with. I have no complaints, just complements.  I look forward to utilizing their services as long as they'll have me. Thanks, you are the best!” http://www.jbreathemassage.com

Love Thyself Day Spa
The inspiration of Lisa Weeks, who has worked in the wellness industry for over 19 years, Love Thyself Day Spa is located in Richardson, Texas. Boasting over 2,000 square feet of space, the spa “is a paradise of peace, comfort and tranquility whereby guests are welcomed with personalized attention to their health needs. Within this very private and intimate atmosphere, our friendly, warm-hearted, and competent staff is eager to make a difference.” Another unique quality about the spa is their menu of health and wellness “to go” options, offering mobile spa services for corporations, weddings and in-home treatments. www.lovethyselfdayspa.com

Salon Interpretations
Located in Uptown Dallas, Salon Interpretations is the newest spa client to be added to Connect DFW’s portfolio in 2012. In a play on dictionary definition, Salon Interpretations translates their name into “1. The expressions of a person’s conception of art. 2. Visions of an individual. 3. A solution for the hair. 4. Massage for the body.”  http://www.saloninterpretations.com