However, many are confronted with a conundrum: should they use their own name, or use a pen name.
Yuwanda Black, a self-published author of over 50 ebooks shared the following insight, saying, “The one piece of advice I’d give to any newbie is to have a long-range plan for your self-publishing career, eg, what niche(s)/genre(
Following are a couple of more things to keep in mind that can help you decide whether or not to use a pen name if you want to make money selling ebooks online.
Branding: As Ms. Black points out, having a long-range plan as a self-publisher is key to success. If you want to brand yourself (eg, think Stephen King, Alice Walker), then whatever name you use – you want to stay consistent with it.
Genre: Do you want to write in one genre or across several? In this case, you might to have a pen name for one genre and use your real name (or another pen name) for another.
Ms. Black, who has published over 50 ebooks, perhaps put it best -- stating, “Like any other business, writing and selling ebooks online is just that – a business. If you treat it like one from day one – making every decision with a long-range view in mind -- you’ll vastly increase your chance of self-publishing success.”
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