1) Do you have any allergies to man made substances?
A number of moisturisers for men are made from natural products to help reduce the risk of an allergy flare up. There aren't usually lots of ingredients in a moisturiser so have a look and check. Products that are 100% natural will minimise your risk of skin irritation
2) Do you have oily skin?
Some moisturisers will reduce the oiliness of your skin. Aim to get a matte textured moisturiser for the best results.
3) Do you have consistently dry skin?
This might be genetics or an overexposure to the elements, but a good moisturiser can help.
Look for a product that is specifically designed for dry skin
4) do you tend to get a sticky feeling when using a moisturiser?
This points to a conflict between your skin type and the moisturiser. Look for a moisturiser that is labelled as 'light' or is indicated to be for 'normal, or 'dry' skin.
5) consider the cost
If your new to using a facial moisturiser don't buy the most expensive one, in the hope that it will be the best for you.
There may be a little trial and error to find the right product for you
For an additional 5 things to consider visit the lookingoodman site here: http://www.lookingoodman.co.uk/
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Lookingoodman.co.uk are an online retailer of a great seection of mens grooming products.
The site also aims to be a resource for men that want style tips and hints on how to look and feel great