Founded in 2005 by sisters, Britney Vickery and Ivy Hall, Initials Inc. has quickly expanded after it was launched as a direct sales company. Now, the company has thousands of sales consultants representing their products, which can be acquired through home parties, online, or by contacting a representative directly. Initials Inc group of consultants are called creative partners and are the primary distributors of the company’s product line.
Initials Inc’s Spring-Summer collection feature beach totes, picnic containers, travel bags, and their flagship product, the Sassy 180, in spring colors and prints. In addition, Initials Inc also features a line of flip-flops and sun hats, which can also be personalized with the same font styles and colors available for their regular products. The collection also features other types of women’s bags such as the Modern Woman, the Cinch, and the flapper. The highlights of this collection include; the coastal tote, picnic tote, the resort tote, and their portable all-weather blanket. Initials Inc customers can choose from a variety of print designs including summer floral prints, paisley prints, plaid prints, and polkas. The company also offers neutral tones of solid blacks and browns. The Spring-Summer collection is currently available through existing Initials Inc creative partners.
Along with the launch of their new collection, Initials Inc is also proud to announce their new incentive for creative partners. Top performing creative partners can earn personal sales bonuses aside from their base personal sales commission of 25%. Those who earn quarterly rewards for meeting monthly sales goals can potentially earn a free vacation to Ochos Rios, Jamaica or Fort Lauderdale, Florida on March of this year. In addition, Initials Inc is also pleased to announce their annual national conference, which will be held at Altanta, Georgia.
The launch of Initials Inc new collection is good news for those who are planning to join the company this year, as it means that they can introduce a new line of products to customers. The company still offers free personalization on all products. They offer 10 different font options and as well as a variety of thread colors for those who want their bags personalized. Customers can also view print swatches on the new catalog or check out sample fabrics through an Initials Inc creative partner.
Those who are interested in joining Initials Inc can sign up through a creative partner. Starter kits are available for $139 and come with products worth over $400. The kit also comes with business supplies such as; product catalogs, postcard invitations, order forms, opportunity brochures, fabric rings, and a free personalized replicated website for new creative partners. Those who join now will receive the new Spring-Summer 2012 catalogs and as well as products from the same collection.
Initials Inc also offers a home party-plan opportunity for interested hostesses. Party hostesses can earn as much as 10% of their party sales towards free Initials Inc products and as well as discounts on selected items. Minimum party sales of $250 will entitle the hostess to the company’s exclusive hostess rewards program.
Initials Inc Spring-Summer 2012 collection is something that loyal customers of the company have waited for since last year. The company redesigned all their available products and added a touch of spring and summer for each piece. Customers can choose from a variety of prints depending on their mood or preference. They can still expect the same quality and functionality but the company added a fun and colorful twist to traditional bag designs. Their floppy sun hats are certainly a welcome addition and are perfect for protection against the harsh rays of the sun.
When it comes to their business opportunity, the company still offers the same profit potential but with new incentives to keep creative partners focused and more determined to reach sales goals. Initials Inc has provided a venue for many women to start their own businesses and careers in direct sales and continues to invite new creative partners into their team.
Those who want to know more about Initials Inc’s business opportunity can visit their official website at www.initials-



