Research findings revealed at FTE Asia conclude collaboration & innovation are key to seamless future...

Future Travel Experience Asia research findings revealed, and the theme of Future Travel Experience 2012 announced.
By: Future Travel Experience
 
Feb. 14, 2012 - PRLog -- Kuala Lumpur, February 13 – Over 300 travel industry stakeholders from 26 countries gathered in Kuala Lumpur last week at Future Travel Experience Asia, hosted by Malaysia Airports, to learn through the conference, exhibition and klia2 site tour the best ideas on improving the passenger experience on the ground, and how they should be adapting their strategies in response to changing technologies and passenger needs.

The conference http://www.futuretravelexperience.com/fteasia/, delivered in partnership with IATA and ACI Asia-Pacific, included a keynote from Tan Sri Bashir Ahmad, Managing Director, Malaysia Airports and President, ACI Asia-Pacific, plus presentations from Emirates, All Nippon Airways, IATA, SAS Scandinavian Airlines, AirAsia, Tokyo International Air Terminal, Aéroports de Paris, Cathay Pacific Airways, Air France KLM, Amadeus, Changi Airport Group, Star Alliance, and Australia Customs and Border Protection Service.

The conference also placed an emphasis on the long-term view to enhance the passenger journey thanks to two enlightening presentations from Mikael Lind, Research Manager, Sustainable Transports, Viktoria Institute and Project Manager – Future Airports, and Rohit Talwar, CEO and Founder, Fast Future Research, who revealed with Patricia Simillon, Head of Airlines Operations Strategy, Amadeus, some of the initial findings of a major new study around the airport experience for 2025, which will be launched later this year.

The study, which was previewed at the event, was based on a number of interviews with both industry experts and passengers, and reveals what travellers like most and least about the current airport experience, the developments they would like to see in the future and how airports must adapt to survive.

Talwar said: “The study outlined that due to advanced automation which will speed passenger processing through the airport and reduce the amount of time passengers spend there, airports will have to be far more creative to maintain and grow their commercial revenues. As a result, 41% of respondents said they expect new groupings, potentially involving companies from outside of the industry with track records of successfully delivering leisure and retail propositions, to manage the delivery of the total passenger experience.”

Simillon added: “The majority of the passengers surveyed expect airports to give a sense of place, reflecting local culture to truly make the airport and flying part of their total journey experience. It is clear that this enhanced total trip experience would only be made possible with an active collaboration of all the players in the airport ecosystem.”

Further to these findings and the emerging consensus that collaboration is needed between stakeholders within the industry and beyond, we today announce that the theme of Future Travel Experience 2012 http://www.futuretravelexperience.com/fte2012/, 5-7 September, Vancouver, hosted by Vancouver Airport Authority will be: ‘Advanced collaboration to create a seamless passenger experience’.

Key messages from FTE Asia 2012:

Tan Sri Bashir Ahmad, Managing Director, Malaysia Airports and Regional President, ACI Asia-Pacific – “Technology and innovation are vital to improving the passenger experience.”

Mikael Lind, Research Manager, Sustainable Transports, Viktoria Institute and Project Manager – Future Airports – “The passenger needs to feel that they have not just been funnelled from organisation to organisation, they want a seamless experience. Collaboration is key to success.”

Per Wahlstedt, Director Product Strategy & Development, SAS Scandinavian Airlines – “NFC-enabled mobile phones will become a focal point of travelling with SAS.”

Mike Chew, Director Airport Services and Reservations, Star Alliance – “Self-service in Asia is not a matter of if it will happen, but when and how.”

IER presented the innovative Self Bag Drop system in Asia for the very first time. Franck Vitte, Regional VP – Asia and Middle East, IER revealed: “We already have two projects on the go where we will be deploying the Self Bag Drop system in the next few months. One of these projects is in the Asia-Pacific region and one is in Europe.”

SITA announced that it has become an AOptix Value Added Reseller partner. The company will leverage the AOptix Insight iris recognition and face biometric technology to deploy automated solutions to provide identity screening at airports and borders.

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About Future Travel Experience

Our website and events for travel industry stakeholders focus on the end-to-end travel process from the passenger point of view, from the moment of booking through to the collection of baggage at the arrival destination, and assesses how every aspect of the passenger experience on the ground can be improved. The Future Travel Experience events provide a platform for stakeholders to launch their latest products, solutions and innovations.

For more information contact:
Daniel Coleman
Event Director & Founder
Future Travel Experience
T: +44 1293 783 851
E: daniel@pps-publications.com
Website : http://www.FutureTravelExperience.com
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